Advertising news and opinion from international thought leaders

February 26, 2016 by I-Hsien Sherwood

'The Big Short' and 'The Revenant' lead likely winners based on demographic and search data

December 08, 2015 by Greg March

Noble People CEO gives the lowdown on what's happening and why

December 04, 2015 by Al Urbanski

A new owner could salvage gems in the Yahoo Internet database and give it new life, say agency pros

November 09, 2015 by Emily Tan

The lack of third-party data combined with lax personal data-use laws has resulted in unique and innovative workarounds

October 14, 2015 by Emily Tan

China's bot army is driving up programmatic ad impressions and affecting the industry globally

October 13, 2015 by Andrew Corselli

Facebook's display ad business grew 40% year-over-year, while Google's dropped 19%

September 30, 2015 by Gurjit Degun

Introduced at Advertising Week, YouTube's offering emulates Google's shopping ads in its own "info cards" format

September 02, 2015 by Shona Ghosh

Marketers struggling with the basics of mobile advertising will face further challenges as Apple pushes away from traditional online ads

August 27, 2015 by Emma Crowe

With the imminent mainstream rollout of a new OS, Somo's chief of client strategy looks at what it will mean

June 30, 2015 by Andrew Corselli

They're coming into the kitchen with mobile devices, meaning new opportunities to serve up advice and create relationships

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