Hearst Corp. is bringing daily Oprah quotes to Amazon Alexa.
2017 may be the year marketers finally master the in-app experience, and go beyond customer acquisition to engagement and retention.
The psychology of personalization.
The bold burger gambit added to its burgeoning awards tally
As brands vie for Cannes Lions' third pharma Grand Prix, they also wrangle with balancing wit with regulations and tastefulness.
After the Orlando shooting, gay men were turned away from blood drives. A campaign explaining why had to reexamine its
Intimate videos anchor new brand campaign
New #KeepOn campaign from Hill Holliday channels pop music, positivity
Spots from The Martin Agency show good deeds and good food
Droga5's ominous campaign for sports supplement strikes a brooding tone