Experiential Marketing

Articles: 427 Results
Airbnb hosts more than 200 Tokyo Olympic experiences

Airbnb hosts more than 200 Tokyo Olympic experiences

Fans will be brought close to the action despite not being able to attend.

The future of brand experiences post Freedom Day

The future of brand experiences post Freedom Day

Experiential agencies reflect on the legacy of 2020.

Subway trolled by fish-free sustainable brand

Subway trolled by fish-free sustainable brand

Good Catch hands out sandwiches outside Subway stores.

Netflix launches interactive Stranger Things world in Roblox

Netflix launches interactive Stranger Things world in Roblox

Fans can play mini-games and explore the Starcourt Mall.

American Express provides on- and off-site Wimbledon experiences

American Express provides on- and off-site Wimbledon experiences

Virtual-reality tennis game reimagined as augmented-reality experience.

Imagination collaborates with Epic Games to blend the physical and digital world

Imagination collaborates with Epic Games to blend the physical and digital world

The virtual production technique uses a live backdrop to place objects in a computer-generated world.

Absolut enlists MNEK for hybrid event

Absolut enlists MNEK for hybrid event

Online and offline live event will celebrate art, music and mixology

Fifa pays tribute to late football prodigy Kiyan Prince with playable character

Fifa pays tribute to late football prodigy Kiyan Prince with playable character

The campaign aims to raise awareness of knife crime.

Hasbro sets up life-size Monopoly experience

Hasbro sets up life-size Monopoly experience

The immersive Monopoly game, located on Tottenham Court Road, is part of a focus on location-based activity

Jaguar Land Rover encourages breaking free with immersive escape experience

Jaguar Land Rover encourages breaking free with immersive escape experience

Project promotes the brand's car rental service The Out.

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