Experiential Marketing
Disney celebrates 100th anniversary with experiences line-up across globe
Emma Willis, Jess Wright and Rachel Stevens to host ‘star-studded Disney100’ preview event in London.
Survey shows festival-goers want brand activations with sustainability focus
ACA Live says there is 'significant opportunity' for brands to connect with people at festivals in a more meaningful way.
Lego Group invites adults to play as it launches event series
The toy production company has teamed up with Bafta Masterclass, Universal Music Group and fashion designer Grace Chen.
Hennessy and NBA sail through UK capital on floating basketball court
Rapper AJ Tracey making appearance at opening ceremony.
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Watch: Inside the Google Pixel 6 'World of magic'
Floating dogs and a lamppost installation bring to life Google Pixel’s Magic Eraser tool
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Samsung taps Charli XCX for metaverse concert on Roblox
Fans complete challenges for the chance to be part of the performance.
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Unilever wants to create lasting change with inclusive marathon in the metaverse
For the Degree experience, participants can select avatars with racing wheelchairs, prosthetics and blades.
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Uefa goes for virtual goal with Women’s Euro 2022 Roblox game
Game's mascots will team up with international players for educational content series.
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M&C Saatchi Sport & Entertainment partners Getty for women’s sport exhibition
The show explores how women’s sport has been captured over the past 50 years.
CBD brand finally helps Faithless to sleep
'Insomnia' remixed as a 27-minute track designed to help you get some shut-eye.
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