Singer's new fashion collection makes use of maroon-and-orange scheme familiar to British shoppers.
Rising CPMs on Facebook are a concern for 85% of marketers who spent at least six figures on the platform
Kourtney Kardashian, Taylor Swift and Ronaldo have one thing in common - they each have very high numbers of fake
Tech giant has dialled back 'ridiculous' promotion of private-label products.
Ad revenue doubled last year as company warns of higher investment costs for 2019.
It's a big brand in the UK, but in its new global campaign Strongbow faces the challenge of talking to
Mitsubishi has hired Critical Mass as its first global digital agency as it seeks to strengthen its presence in key
Customer loyalty is changing but achieving it is not impossible, if brands approach it in the right way. Here's how
Dentsu Aegis-owned agency Fetch has issued a counter-suit against Uber in an attempt to force it to pay up millions
Google has launched a partnership with Salesforce that will see Google's G Suite and Analytics products integrated with Salesforce's range