Brands need to see Hispanics as a community rather than consumers, marketers agreed at the Hispanic Leadership Summit.
Despite corporate America’s pledges to improve diversity and equality this year, a study from consumer research platform Quantilope reveals that
After the pandemic completely upturned marketing (and everything else), this annual report provides a raft of predictions for 2021. We
Job losses and supply chain disruptions contributed to the decline, according to an Omnicom Media Group study.
Brands are embracing e-commerce and digital activations for the long-term as the pandemic accelerates consumer shifts.
The firm convened a panel of leaders on Wednesday morning to discuss plummeting trust in institutions.
As COVID-19 accelerates the shift to online shopping, younger consumers are seeking out local businesses and brands that align with
Jackson is a veteran of Activision Blizzard, MGM Resorts and Yahoo.
The retired football player and founder of Big Baller Brand is proof that you don't need an MBA to be
New research from Publicis addresses the appetite for global versus local brands, willingness to blow the budget and how meticulously