Marketing
Mondelez consolidates global creative with WPP and Publicis
The CPG food giant will also work with several "guest specialist agencies."
Meet the Digital 40 over 40 honorees: Jennifer van Dijk
Digital 40 over 40 2019 winner, and Wasserman's marketing EVP, Jennifer van Dijk shares her secrets to success, must-know life
Professional ghosting: A haunted tale
The pitch process is hard enough, and like dating, it can be fraught with issues.
Ad of the Week: Absolut, Lizzo embrace boldness in new spot
The hotshot singer-rapper brings the vodka brand's Juice product to life.
Advertising Week's new awards honor future female leaders
The Future is Female winners will be announced on the same night that TLC kicks off the 16th annual weeklong
Taylor Swift, Kardashians and Neymar among celebs with most fake followers
Kourtney Kardashian, Taylor Swift and Ronaldo have one thing in common - they each have very high numbers of fake
HBO and Engine give fans content recommendation power
The new tool allows people to help fellow humans pick their next must-watch shows.
RIP Woodstock 50: why some festivals are best left in the past
The second summer of love simply wasn't to be, according to experience experts
New Kraft Heinz CEO pledges to rein in agency fees and production costs
Miguel Patricio took control at the struggling food company on 1 July.
Deep dive into Boys & Girls Clubs of America's new work
The nonprofit is aiming to better communicate its 150-year-old brand and messaging.
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