Advertising news and opinion from international thought leaders

February 09, 2022 by Arvind Hickman

The Omnicom agency has been booked for global brief to attract younger travellers.

January 28, 2022 by Arvind Hickman

Global sponsors have been mostly silent leading up to the Games, but a flurry of China activity is predicted. Here's

December 17, 2021 by Sabrina Sanchez

The spot, created by Fred & Farid Paris, promotes a sense of hope despite inconveniences.

December 16, 2021 by Gideon Spanier

Second UK acquisition this year for Dutch digital 'challenger' agency.

November 01, 2021 by Sabrina Sanchez

The move comes as YouTube’s head of content partnerships Malik Ducard exits for Pinterest.

July 28, 2021 by Rahul Sachitanand

Parent company Alphabet records a strong rebound from pandemic constraints, with revenue up 62% and operating income up 31%.

July 27, 2021

McDonald's has teamed up with rapper AJ Tracey to promote its new McSpicy burger.

July 26, 2021 by Fayola Douglas

The summertime song is said to complement the McSpicy perfectly.

July 20, 2021 by Sabrina Sanchez

The children’s clothing brand aims to give kids confidence as they head back to the physical classroom.

July 07, 2021

Dating app Hinge has launched an international campaign, by Opinionated.

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