Online Display Advertising
Pernod Ricard has launched a global digital and social media campaign for Malibu.
Reebok has launched a global digital and print campaign to promote its Nano X1 Adventure shoe.
The delay wasn’t a surprise, so can we get on with industry evolution now?
Children's rights group 5Rights has launched a campaign that uses imagery of traditional toys embedded with sinister traits to highlight
After WPP's Mark Read said adland puts too much emphasis on targeting the right consumers and not enough about the
Maryland’s tax on digital advertising might be well-intended, but it could set a dangerous precedent.
Three of the so-called FAANG companies saw their advertising expenses drop for the first time in a decade in 2020.
Second-screen activations include influencer partnerships and social media sweepstakes.
Brands are embracing e-commerce and digital activations for the long-term as the pandemic accelerates consumer shifts.
Robust digital spending, fueled by small businesses that shifted online, propelled growth