Media buying
Firing your racist agency is just the first step
Last week’s fallout at The Richards Group is just the beginning of an advertiser reckoning over supplier diversity.
Carter’s brings kids holiday cheer with virtual Santa Cameos
Kids can’t meet Santa at the mall this year, so the children’s clothing brand is bringing the magic of Christmas
Cathay Pacific retires 'Cathay Dragon' brand
The move comes as part of a wider restructuring for the Hong Kong-based airline that will see 8,500 job roles
Netflix misses subscriber addition target in Q3, despite Asian growth
Video streaming service's growth driven by APAC, production gathers pace after near shutdown in March.
Philippe Krakowsky to succeed Michael Roth as IPG CEO
Krakowsky will take the helm effective Jan. 1; Roth to move into executive chairman role
Amazon Prime creates virtual escape room to launch Truth Seekers comedy series
Players will take part in a paranormal investigation.
Amazon Alexa's global campaign bridges the mundane and the magical
It is the latest campaign for the brand by Droga5 London.
This Bud Light ad by Wieden + Kennedy makes fans nostalgic for live sports
Campaign close-up with WHTWRKS CEO Martin Ekechukwu
Ekechukwu started WHTWRKS to help the many brands that miss the mark when it comes to multicultural marketing.
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