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United Airlines puts global media, digital business up for review

United Airlines puts global media, digital business up for review

Agencies are competing for the account as part of holding company teams.

Mirum creates global CSO role as it pushes more into consulting

Mirum creates global CSO role as it pushes more into consulting

The agency has promoted Mark Newcomer to the new position.

Dr Pepper airs TV drama 'Fansvilles' for college football season

Dr Pepper airs TV drama 'Fansvilles' for college football season

The mini series was created with Deutsch.

Singapore Airlines calls integrated pitch, looking to get 'back to #1'

Singapore Airlines calls integrated pitch, looking to get 'back to #1'

Singapore Airlines is putting its strategy, creative, media, content, website/app development and production up for a competitive bid, as part

Summer Television Critics Association: All eyes on Les Moonves

Summer Television Critics Association: All eyes on Les Moonves

To stay or not to stay? The future of Les Moonves was on the forefront at the Summer TCA.

Kit Kat's 360 degrees YouTube ad earns double completion rate

Kit Kat's 360 degrees YouTube ad earns double completion rate

The campaign was created by WorkInProgress for Nestle Canada's launch of the Matcha Green Tea Kit Kat.

One-word answers with McGarryBowen's Pat Lafferty

One-word answers with McGarryBowen's Pat Lafferty

The U.S. president shares what he thinks is an agency's number one challenge today.

Why cord-cutters aren't really saving money

Why cord-cutters aren't really saving money

Disney and Walmart are the latest streaming services to tempt our wallets.

How Walrus' talking mascot helped agency land new business

How Walrus' talking mascot helped agency land new business

Walrus was built out of curiosity as an A.I. tool and has unintentionally become a valued member of the New

An in-house shop is not an outhouse

An in-house shop is not an outhouse

The creative consultant on how brands can build successful internal agencies, and the role external agencies need to play.

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