Advertising
United Airlines puts global media, digital business up for review
Agencies are competing for the account as part of holding company teams.
Mirum creates global CSO role as it pushes more into consulting
The agency has promoted Mark Newcomer to the new position.
Dr Pepper airs TV drama 'Fansvilles' for college football season
The mini series was created with Deutsch.
Singapore Airlines calls integrated pitch, looking to get 'back to #1'
Singapore Airlines is putting its strategy, creative, media, content, website/app development and production up for a competitive bid, as part
Summer Television Critics Association: All eyes on Les Moonves
To stay or not to stay? The future of Les Moonves was on the forefront at the Summer TCA.
Kit Kat's 360 degrees YouTube ad earns double completion rate
The campaign was created by WorkInProgress for Nestle Canada's launch of the Matcha Green Tea Kit Kat.
One-word answers with McGarryBowen's Pat Lafferty
The U.S. president shares what he thinks is an agency's number one challenge today.
Why cord-cutters aren't really saving money
Disney and Walmart are the latest streaming services to tempt our wallets.
How Walrus' talking mascot helped agency land new business
Walrus was built out of curiosity as an A.I. tool and has unintentionally become a valued member of the New
An in-house shop is not an outhouse
The creative consultant on how brands can build successful internal agencies, and the role external agencies need to play.
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