Follow Campaign and keep up-to-date with the latest creative work, pre-game and post-game analysis from this year's Super Bowl

How Wonderful's mandarin orange brand pivoted to grown-ups
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How Wonderful's mandarin orange brand pivoted to grown-ups

The sweet snack isn't just for kids anymore. At least, that's what the brand's in-house agency hopes.

How drones, snot and reindeer meat fueled Intel's latest social good campaign
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How drones, snot and reindeer meat fueled Intel's latest social good campaign

New releases for World Animal Day highlight the tech firm's support of environmental research.

First impressions of the new fall TV season
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First impressions of the new fall TV season

Early signs indicate the broadcast networks are still the best venue to attract the most number of viewers.

100 Years of Ads: Most Groundbreaking
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100 Years of Ads: Most Groundbreaking

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that changed the way brands spoke to consumers.

'This Is Us,' the biggest new hit series in decades, gears up for Season 2
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'This Is Us,' the biggest new hit series in decades, gears up for Season 2

Producer and director Ken Olin dishes about the show and working for a broadcast network.

100 Years of Ads: Best Use of Comedy
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100 Years of Ads: Best Use of Comedy

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that made us laugh.

100 Years of Ads: Best Sci-Fi Themed Ads
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100 Years of Ads: Best Sci-Fi Themed Ads

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that took us to far out places.

100 Years of Ads: Best Campaigns for Social Good
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100 Years of Ads: Best Campaigns for Social Good

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that have helped make the world a better place.

100 Years of Ads: Biggest Tearjerkers
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100 Years of Ads: Biggest Tearjerkers

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 ads that made us bawl.

TV network execs accentuate only the positive during critics' tour
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TV network execs accentuate only the positive during critics' tour

But there's more beneath the surface that no one wants to talk about.

To change advertising, you must begin with the people
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To change advertising, you must begin with the people

Spotify's global head of partner solutions believes that brands need to change their input in order to affect their output.

My career in 5 executions: Camp+King's Roger Camp
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My career in 5 executions: Camp+King's Roger Camp

From the infamous gerbil cannon to lazy Tom Brady, Camp+King's CCO wants creatives who stay 'hungry'

My career in 5 executions: MAL\FOR GOOD's Jennifer Golub
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My career in 5 executions: MAL\FOR GOOD's Jennifer Golub

From "Think Different" to thinking globally, MAL\FOR GOOD's executive director for innovation and content is a team player.

A marketer's guide to fall 2017 network TV
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A marketer's guide to fall 2017 network TV

The prognosis is mixed for the upcoming freshman class, but returning shows mostly look promising for advertisers.

My career in 5 executions: GSD&M's Jay Russell
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My career in 5 executions: GSD&M's Jay Russell

From MC Hammer to Radio Shack, GSD&M's CCO taps into the tension in the room.

PayPal "New money for friends" by CP&B London
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PayPal "New money for friends" by CP&B London

The latest global ad from PayPal has a similar style to last year's Super Bowl spot, which introduced the brand's "new money" positioning.

Are you a woman or non-white creative? Airbnb wants to meet you at Cannes
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Are you a woman or non-white creative? Airbnb wants to meet you at Cannes

The brand is on a mission to expand the diversity of its creative team.

Telemundo begins its first World Cup campaign with only 13 months to go
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Telemundo begins its first World Cup campaign with only 13 months to go

Anomaly's first work for the Spanish-language channel is a somber, bilingual homage to fans and players.

Fox unveils new series from Seth MacFarlane and Marvel for Fall 2017
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Fox unveils new series from Seth MacFarlane and Marvel for Fall 2017

Will new entries from proven sources compensate for the loss of the Super Bowl?

AB InBev "Bud Light frogs" by Mcgarrybowen
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AB InBev "Bud Light frogs" by Mcgarrybowen

Anheuser-Busch InBev taps into 90s nostalgia to revive one of the most memorable campaigns from the decade, the Budweiser frogs.

Rejected by NASA? 84 Lumber has a job for you.
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Rejected by NASA? 84 Lumber has a job for you.

After hijacking the Super Bowl with its border wall spot, the lumber brand is back with an "out of this world" message.

Jennifer Hudson makes a street musician's dream come true for American Family Insurance
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Jennifer Hudson makes a street musician's dream come true for American Family Insurance

BBDO New York continues a long-running and popular campaign by bringing back Super Bowl ad star.

My career in 5 executions: Pinterest's Alastair Cotterill
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My career in 5 executions: Pinterest's Alastair Cotterill

From Vice documentaries to Super Bowl party planning, the head of Pinterest's in-house studio strives to create something of real value.

Super Bowl 2017 ads were the least shared in six years, study says
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Super Bowl 2017 ads were the least shared in six years, study says

Budweiser topped social media shares, but Unruly finds most viewers felt ad quality was poor.

T-Mobile CEO sets off a social storm of ridicule about Verizon's new 'Oath'
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T-Mobile CEO sets off a social storm of ridicule about Verizon's new 'Oath'

Verizon attempts to win over consumers in the mobile carrier's Twitter replies.

Why the Fearless Girl should make marketers nervous
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Why the Fearless Girl should make marketers nervous

Audiences can only be manipulated so many times before the waters of goodwill become polluted by cynicism.

Slate of films for Brand Film Festival New York announced
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Slate of films for Brand Film Festival New York announced

PRWeek and Campaign have picked the lineup of films that will be screened at the May 4 festival in New York City.

Why PepsiCo and TBWA are staying fuzzy on details in new Izze Fusions push
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Why PepsiCo and TBWA are staying fuzzy on details in new Izze Fusions push

Is the newest PepsiCo beverage a soda, water or a juice? The brand has good reasons for saying "it just iz."

Buffalo Wild Wings 'hits the button' for March Madness
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Buffalo Wild Wings 'hits the button' for March Madness

The national food chain encourages hoops fans to get off the couch.

Midseason report card
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Midseason report card

With upfront season upon us, just how are the broadcast nets really doing?

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