ad:tech has been a key industry fixture in the UK for brands, agencies and publishers for nearly a decade.
Agencies, advertisers, media owners and investors will all benefit from consolidation in the ad technology industry, writes Ryan Jamboretz, international
The AOL Advertising.com group has hired Steve Filler as its new UK managing director.
Twitter is aggressively targeting UK marketers as it looks to roll out its Promoted Tweets ad platform to brands outside
LONDON - AOL is restructuring its former Platform-A sales team, among the first key changes at the operation since it
LONDON - Global Radio has made changes to the technology it uses for its online advertising, replacing its Atlas service
LONDON - Heart FM owner Global Radio has switched its ad server technology from Atlas to AOL's Adtech.
LONDON - Latest research shows that the French react more to online display ads than the rest of Europe, clicking
LONDON - Agencies need to prepare for the "death of the campaign" and embrace direct digital marketing, delegates of Ad:Tech
The growth of UK paid search, mobile marketing and web analytics are sure to be at the top of this