Vivaki

Articles: 23 Results
Why 2016 will be a year of breakups in programmatic

Why 2016 will be a year of breakups in programmatic

A wave of calm has washed over the programmatic space, but more change lies ahead, writes Vivaki's president of global

VivaKi RTB buyers to move into media agencies

VivaKi RTB buyers to move into media agencies

Around a third of the programmatic division will be moving into the media agencies globally, starting in the US

VivaKi promotes Geoff Smith to EMEA VP

VivaKi promotes Geoff Smith to EMEA VP

VivaKi, Publicis Groupe's trading arm, has promoted the UK general manager of its programmatic media platform Audience On Demand (AOD),

Chris Locke takes charge of VivaKi trading

Chris Locke takes charge of VivaKi trading

VivaKi, Publicis Groupe's investment arm, has enlarged the role of Chris Locke, the UK trading director of Starcom MediaVest Group,

VivaKi in strategic partnership with Hi-Media

VivaKi in strategic partnership with Hi-Media

VivaKi's innovation group Nerve Center has struck a strategic partnership with Hi-Media, the European online sales operation behind the Hi-Media

VivaKi promotes Bertozzi to executive EMEA role

VivaKi promotes Bertozzi to executive EMEA role

The VivaKi Nerve Center has promoted Marco Bertozzi to executive managing director of Nerve Center EMEA.

My Media Week: Marco Bertozzi

My Media Week: Marco Bertozzi

This week Marco Bertozzi, managing director EMEA for the VivaKi Nerve Center, visits Spain, plays squash with Greg Grimmer, and

VivaKi Nerve Center hires Smith as head of activation

VivaKi Nerve Center hires Smith as head of activation

VivaKi Nerve Center, the digital research and development arm of VivaKi, has appointed MEC's Geoff Smith as head of activation.

VivaKi strikes exclusive ad deal for Xbox entertainment apps

VivaKi strikes exclusive ad deal for Xbox entertainment apps

Microsoft has struck an exclusive deal with VivaKi to offer Starcom MediaVest Group and ZenithOptimedia clients pre-roll advertising inventory within

Vivaki Nerve Center partners with Weborama in European deal

Vivaki Nerve Center partners with Weborama in European deal

Vivaki's research and development arm Nerve Centre has formed a Europe-wide strategic partnership with emarketing and behavioural targeting company Weborama.

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