Superbowl2016
'Puppymonkeybaby' produces most smiles of any Super Bowl spot, says Annalect 'Moodometer'
Facial recognition study suggests top-rated spots aren't necessarily the ones most enjoyed by viewers
Hitting the right notes at the big game
Grey's director of music reviews the Super Bowl's musical hits and misses
Esurance reprises its Super Bowl Twitter contest, bests Pepsi, Mountain Dew
Forget funny -- viewers on social media want money
The Super Bowl thanks its biggest sponsor, God
Ogilvy & Mather's chief creative officer, North America considers how football's faithful protect their own
Super Bowl is judgment day for advertising
Mountain Dew, Snickers and Heinz were among the bravest advertisers on the game this year, says FCB's global chief creative
'Colonel Sanders' reincarnates a third time for the Super Bowl
Comedian Jim Gaffigan takes over the role from Norm McDonald
Bud Light's first Spanish-language Super Bowl spot to air on ESPN Deportes
The 30-second ad by Wieden + Kennedy features actor Michael Peña
The Clydesdales are 'Not Backing Down' in Budweiser's Super Bowl commercial
The iconic horses help the brewery proudly celebrate its strength and size
Follow GoDaddy's lead: Skip the Super Bowl
Want to save $5 million? There's a better (digital) way to grow your business, says Centric Digital's co-founder and president
Bringing your A-game to the Super Bowl
DDB Worldwide's former chairman and CCO says the game-within-the-game may have changed, but the win is the same
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