Strategy

Articles: 4 Results
Find out what's happened on day one of Ad Week Europe 2015

Seven lessons we've learnt from day one at Ad Week Europe 2015

Day one of the annual marketing and comms event, which takes place across London this week, has got us thinking

B&Q: rolls out spring 2012 campaign

B&Q follows Homebase with female-led strategy

Home retailer B&Q is shifting its focus towards women with a spring and summer marketing campaign that moves away from

Debenhams: Life Made Fabulous campaign by JWT London

Debenhams promises renewed focus on marketing

Debenhams promised to offer its customers a more joined-up approach to marketing and revealed plans to open a number of

Vizeum hands Hook wider strategy role

LONDON - Vizeum has promoted Matthew Hook to head a new, dedicated strategy team, integrating broader resources available from within

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