Sportswear brand Asics is hosting fitness sessions in London this summer, inviting guests to release the stress from their working
Online gambling brand Betsafe has appointed brand experience agency Fuse to work on the brand's sports partnerships and ambassadors programme.
Skincare and anti-perspirant brand Dove has announced a year-long partnership with the Lawn Tennis Association, and will be supporting British
Sports media brand Runner's World has announced that it will deliver its first ever pop-up experience at the 121st Boston
Sports brand Nike hosted its first ever 'Strike Night' event at a secret location in London.
Mobile service provider O2 has extended its deal with England Rugby until September 2021, with experiential set to play a
This year is set to be a big one for sport, with the Rio Olympics and Uefa Euro 2016 championship
Event finds that experiential agencies aren't ready to give up on busy and cynical sports fans just yet, following a
All Bar One Wimbledon is working with Pimm's and production agency Theme Traders to create a tennis-themed Pimm's Paradise for
Global engagement agency GMR Marketing has added David O'Connor, the former head of marketing communications and research at FIFA Marketing,