Articles: 72 Results

Global: Pepsi Max Vanilla creates pop-up dining experience

To mark the recent launch of Pepsi Max Vanilla, the brand created The Vanilla Kitchen, a three-day pop-up dining experience

Pepsi and Aquafina unveil plans for 2017 baseball season

Drinks brands Pepsi and Aquafina have unveiled plans to activate throughout the 2017 baseball season, promising to deliver unique fan

The opening ceremony will take place on 28 May, at Stadio Giuseppe Meazza in Milan, Italy

Global: Pepsi presents Alicia Keys at Uefa Champions League Final

Pepsi will be presenting a live music performance from Alicia Keys as part of the opening ceremony of the Uefa

The space will feature a music venue, as well as a bar, restaurant and lounge

Pepsi to open branded events space in NYC's Meatpacking District

Soft drinks brand Pepsi has announced experiential plans for a series of hospitality and events spaces, with the first flagship

Red Bull's Soapbox Races aimed to give participants the best experience of their lives

Brand experiences in the social era

The key thing for brands in the social era "is not to be 'on' social, but to 'be' social", advised

Pepsi: will remove controversial sweetener aspartame from Diet Pepsi in the US

Pepsi removes aspartame from diet cola - but only in US

The soft drinks giant has removed aspartame from Diet Pepsi in the US in response to growing consumer concern over

John Sculley was the CEO of Pepsi and Apple.

Former Apple CEO John Sculley on Steve Jobs, noble causes and creating the Pepsi Challenge

Veteran business leader talks about experience marketing

Pepsi Max "Drone Soccer" by AMV BBDO.

Pepsi Max's #Genius video series

Soda line's series takes flight with video featuring drone

Pepsi's "Halftime Touches Down" teaser by Mekanism comes with its own crop circle.

Pepsi 'Halftime Touches Down' Teaser by Mekanism

The soda maker releases a teaser for its third straight Super Bowl Halftime sponsorship

Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers.

Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers

Continuation of "Hyped for Halftime" campaign gets some laughs


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