Oculus Rift

Articles: 42 Results
Three sectors which are utilising VR in their experiences

Three sectors which are utilising VR in their experiences

With virtual reality now a mainstay on the UK's events circuit, we look at the brand experiences that are best

Five takeaways from SXSW 2016: Reflections of 'living' virtually

Five takeaways from SXSW 2016: Reflections of 'living' virtually

Fresh off the plane from Texas, Dan Machen, director of innovation at Closer reveals his five favourite things from this

Blog: Top trends from Mobile World Congress

Blog: Top trends from Mobile World Congress

Jane Baker, commercial director at 2Heads, shares key trends from Mobile World Congress 2016.

Blog: CES 2016 - the innovations that will enhance experiential brand activity

Blog: CES 2016 - the innovations that will enhance experiential brand activity

Alex Groom, comms specialist at Havas SE Cake reports on the innovations at CES 2016 that are likely to have

Blog: 2016 - the year the event and tech worlds collide

Blog: 2016 - the year the event and tech worlds collide

2016 is set to be the year when the events world fully embraces everything that technology has to offer, says

Blog: Technology as a facilitator

Blog: Technology as a facilitator

Oliver Richardson from DB Systems says it's common for brands and agencies to make the mistake of letting technology lead

Five of the best brand activations in Brighton

Five of the best brand activations in Brighton

McCain, Nestlé Cereals and Corona feature as some of the best brand activations that took place in tourist hotspot Brighton

M&S enters the world of VR with Loft Homeware tour

M&S enters the world of VR with Loft Homeware tour

Marks & Spencer (M&S) has devised an activation that features both Oculus Rift and Leap Motion virtual reality (VR) to

Five of the best tech-based activations

Five of the best tech-based activations

Event takes a look back at five recent tech-based activations, including Neilson Active Holidays, Jaguar at Wimbledon and Yorkshire Tea.

Drinks brands providing increasingly immersive experiences

Drinks brands providing increasingly immersive experiences

The drinks sector is experimenting with increasingly immersive experiences, according to new research from The Innovation Group - part of

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