Articles: 10 Results

Advertisers eye content tie-ups for YouTube Kids

The new app promises a targeted audience, but brands must utilise this opportunity with care

Kid chefs to head up The Saucy Fish Co.'s pop-up kitchen

The Saucy Fish Co. to host School of Fish

Chefs aged six years old will be taking charge of the kitchens of a new pop-up dining experience from The

Tesco: enlists the 'toy team' to help parents' this Christmas

Tesco enlists kids for 'honest' toy reviews

Tesco has assembled a team of kids to join its "toy team" and review this year's most anticipated toys and

Specsavers: extends 'should have gone' message

Specsavers takes 'should have gone' message to kids

Specsavers is backing an expanded and improved range of spectacles designed especially for children with a humorous TV ad.

McDonalds links up with Planet Cook for Happy Meal promotion

LONDON - McDonalds has teamed up with Channel 4 kids show Planet Cook to launch a Happy Meal campaign promoting

Puffin: 'we make stories' site

Children become authors via new Puffin website

LONDON - Puffin Books is encouraging children to create their own stories, comics, treasure maps and even pop-up books, which

Muller ties in with ELC for Little Stars promo

Promo Review: Muller Little Stars' Early Learning Centre promotion

Chemistry's client services director Ingrid Purcell tests out Muller's latest promotion and discovers a functional, if slightly uninspirational, campaign.

Box watchers: 71% of children have a TV set in their bedroom

Young People - How kids consume media

Kids are adept multitaskers, used to a hub of media activity around them. Media Week reveals how children consume media

Jetix offers mobile TV to Europe

LONDON - Disney-backed kids' TV channel Jetix has agreed a deal with Orange to offer TV content to the mobile

Nickelodian: investment in online games

Nickelodeon to invest $100m in online gaming

NEW YORK - Nickelodeon is to invest $100m in building online gaming sites, platforms and titles, including a subscription gaming


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