Articles: 59 Results

Iris announces senior hires and promotions

Brand experience agency Iris has announced three hires and promotions, including the appointment of Amplify's Bonnie O'Hara to lead the

Brand experience agencies are working to an ‘ideas first’ mentality

Brand Experience Report 2016: Agency challenges

In the next instalment of Event's Brand Experience Report, agency figureheads discuss the hefty challenges they are facing in 2016.

Kershaw...“You have to be a master of everything, from creative, culture and influencer management to media and distribution”

The full stack of story-making

Production houses, PR consultancies, ad agencies... they all want ownership of the content marketing space. But only those delivering the

Left-to-right: Iris CEO Ian Millner, Founded's Richard Mabbott and Richard Perry

Iris acquires London agency Founded

Iris announced today (19 April) it has acquired a majority stake in Founded, the creative agency which launched in 2012.

Shell "staying ahead of the fear" by Iris

Shell is squeezing more out of its "stay ahead" campaign - which launched last month with a cinema ad by

Adidas: runs 'haters' campaign

Soccer stars say 'bring on the hate' in UK Adidas spot

The ad by Iris plays off the players' brushes with controversy

Cheil Worldwide inks deal with Iris

Cheil Worldwide buys 'significant' stake in Iris

South Korean marketer Cheil Worldwide has announced it has signed a deal to acquire an unspecified initial investment in creative

MINI is one of Iris' key clients

Top brand experience agencies: Iris

Iris was placed tenth in Event's top 20 brand experience agencies ranking, with experiential billings of £9.9m in 2013.

Ben Gotto Smith hired for new role at Iris Culture

Iris Culture hires new managing partner

Iris Culture, the experiential and PR arm of agency Iris, has appointed Ben Gotto Smith to the new role of

Adidas captures Messi's 'genius' by filming skills at 1,000 frames a second

Lionel Messi is dressed in a bespoke LED suit to capture the FC Barceolona star's movement and "reveal the secret


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