Articles: 89 Results

Innocent Un-plugged to 'take a break' in 2017

Innocent's digital detox festival 'Innocent Un-plugged' will not take place in 2017, but is set to return in 2018.

Five of the healthiest activations to get you through dry January

In celebration of dry January, Event lists five of the best brand activations that focus on staying healthy.

Managing director Nick Adams is expecting Sense to turn over £7.5m in 2016

Sense reports 20% rise in profit

Agency Sense has reported a 20% year-on-year rise in profit for 2015.

This year's Magnum Pleasure Store is located near Bond Street station

Top five experiential stories of the week

Magnum, Carlsberg and Innocent are among this week's most read news stories.

Innocent's 'gym' will be promoting wild exercise

Innocent to launch natural 'gym' concept

Innocent will continue to activate its 'ideas for natural living' marketing strategy this summer for its Coconut Water product.

Fit Kwik saw attendees flip, lift and throw spare tyres taken from Kwik Fit’s garages

Five health and fitness activations to fuel the post-Easter detox

Following on from the Easter binge, we delve into the Event archive to find the health and fitness activations that

A forest banquet features as part of the festival experience

Innocent revives Unplugged festival, promises PR stunts in lead-up

Natural drinks brand Innocent has announced the return of its 'off-the-grid' Unplugged Festival, and has hired Taylor Herring to cover

The tour stopped off in London, Manchester and Brighton

In pictures: Innocent's travelling supermarket

Innocent finished a three city tour with its travelling supermarket last Friday (26 February), in a bid to promote its

The book was launched to highlight how experiential works and where it fits into marketing strategy

In pictures: Sense hosts book launch event for Real World Ideas

Agency Sense hosted a special event for the launch of its book Real World Ideas, at The Coningsby Gallery in

Grey Goose is hosting a one-day pop-up on Sunday (14 February)

Weekender: Grey Goose pop up, Innocent's travelling supermarket and a cafe for dogs

This weekend (13-14 February) sees Grey Goose celebrate the BAFTAs with a film-themed pop-up, Innocent hit the road with its


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