Iceland

Articles: 49 Results
Martin Miller's Gin co-founder, David Bromige, will host a masterclass

Mixology and masterclasses set for Martin Miller's Gin at London Cocktail Week

Martin Miller's Gin will host a mixology competition and a masterclass led by its co-founder during London Cocktail Week, which

Coke: Marketing's most-read story of 2013

Marketing's top 10 stories of the year - according to you

At Marketing we endeavour to bring you the biggest stories in our industry as they happen.

I'm a Celeb...: Emmerdale's Lucy Pargeter features in the latest contestant line-up

I'm a Celeb returns with 12.9 million viewers

'I'm a Celebrity...Get Me Out of Here' returned to ITV and pulled in a peak audience of 12.9 million last

Iceland: new strapline

Iceland back on TV with Michael Bublé romance

Iceland is returning to screens with a new brand strategy and strapline, "Maybe it's time we met".

Iceland: ASA bans 'no horsemeat' ad

Iceland 'no horsemeat' ad banned

Iceland "denigrated" the Food Safety Authority of Ireland in an ad defending the amount of horsemeat found its burgers but

Iceland: launches campaign promoting the quality of its food

Iceland goes on the attack in wake of horsemeat saga

Iceland has launched an ad campaign insisting on the quality of its food, as food retailers struggle to regain consumer

Paul Foley: joining Iceland

Iceland aims to take brand worldwide with hire of former Aldi boss

Iceland Foods has hired former Aldi managing director Paul Foley with a brief to identify new opportunities to grow the

Benetton: spring 2012 campaign

Benetton to launch European e-commerce site

Italy's United Colors of Benetton will launch its first ever e-commerce site this month, putting digital at the forefront of

First Choice finale of the ad, featuring the destination, feels like an anticlimax after an exciting journey

Adwatch (Feb 1) - Top 20 recall: First Choice

Ads fall short of making a compelling case for booking a holiday through an agent.

Tesco ad broke out the fake snow for a series of fell-good Christmas vignettes

Adwatch (Jan 18) - Top 20 recall: Tesco

Old-fashioned festive ad communicated the chain's strategy adequately

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