Articles: 65 Results
Bob Wootton: director of media and advertising at ISBA

My Media Week: Bob Wootton

This week Bob Wootton, director of media and advertising at ISBA, The Voice of British Advertisers, joins WFA in Paris

Nick Stringer: the director of regulatory affairs at IAB

Digital display ad market unites to stamp out ad misplacement

All the representatives of the UK's digital display advertising market have joined forces to set up a good practice guide

Facebook: attracts criticism from ISBA

ISBA slams Facebook over beheadings

Advertising industry trade body ISBA has attacked Facebook over its decision to allow users to post footage of beheadings, claiming

Richard Allan, director of policy at Facebook EMEA

Facebook defends 'broad range of offensive content' amid advertiser backlash

Facebook's European policy chief said the social network's philosophy is to allow people freedom "to be pretty offensive online" as

Unilever chief marketing and communications officer Keith Weed

Unilever marketing chief Keith Weed warns brands must become a 'force for good'

Unilever's top marketer Keith Weed has called on brands to respond to social unrest around the world by "re-thinking" their

Bob Wootton: ISBA's director of media and advertising

ISBA warns online media owners over ad misplacement

New media channels like Facebook should take more responsibility to safeguard against online ads appearing on inappropriate social media pages,

Maria Miller: the culture secretary welcomed the court ruling

Europe upholds UK ban on political advertising

The European Court of Human Rights (ECHR) has upheld the UK's ban of political advertising in broadcast media, after an

Margaret Thatcher with Ian Twinn during the 1983 General Election campaign

How Margaret Thatcher changed the marketing industry forever

Ian Twinn, director of public affairs at ISBA, and former Conservative MP for Edmonton, examines Margaret Thatcher's legacy to the

Three lessons from this year's ISBA conference

Last week's 25th annual ISBA conference in London provided a timely showcase for the measures that the UK marketing industry

L'Oréal to insist on marketers gaining additional commercial skills

L'Oréal to insist on marketers becoming 'more commercially adept'

L'Oréal UK is to make it obligatory for its marketers to spend time working in the commercial department, in an


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