Hovis

Articles: 48 Results
Top five experiential stories of the week

Top five experiential stories of the week

Cartoon Network's Powerpuff Girls emporium, a cold coffee experience from Starbucks, Hovis' baking roadshow, a 'hot' escape room from Foster's

Weekender: Häagen-Dazs, Sky Atlantic, Hovis

Weekender: Häagen-Dazs, Sky Atlantic, Hovis

Events this weekend include a multi-sensory pop-up from Häagen-Dazs, Sky Atlantic's Game of Thrones training camp and a baking roadshow

Hovis embarks on experiential baking roadshow

Hovis embarks on experiential baking roadshow

Bread brand Hovis is working with experiential agency Hot Pickle to launch a baking roadshow, visiting locations across the UK.

Hot Pickle announces senior appointments

Hot Pickle announces senior appointments

Hot Pickle has promoted four staff members to senior positions within the agency following a number of new client wins.

Hot Pickle appointed by Hovis as strategic partner for experiential

Hot Pickle appointed by Hovis as strategic partner for experiential

Bread and flour company Hovis has appointed creative agency Hot Pickle for its experiential campaigns in 2017.

In pictures: Hovis's sampling activation at Intu Lakeside

In pictures: Hovis's sampling activation at Intu Lakeside

Bread brand Hovis ran a three-day sampling activation at shopping centre Intu Lakeside, to mark its ongoing partnership with DreamWorks

Hovis brings sampling activity to Intu Lakeside

Hovis brings sampling activity to Intu Lakeside

Bread brand Hovis is hosting a three-day sampling session at shopping centre Intu Lakeside, marking its ongoing partnership with DreamWorks

Premier Foods' power brands strategy curbs losses

Premier Foods' power brands strategy curbs losses

Premier Foods, the company behind household grocery brands Bisto, Hovis and Mr Kipling, has seen a significant drop in pre-tax

Premier Foods to cut 2013 Hovis marketing spend

Premier Foods to cut 2013 Hovis marketing spend

Premier Foods is pulling marketing spend from Hovis and switching it to Sharwoods, Bistro and its other grocery products in

Think BR: Communicating Britishness through advertising

Think BR: Communicating Britishness through advertising

Particularly this year, home-grown brands are emphasising their Britishness, writes Keith Glasspoole, deputy managing director, Ipsos ASI.

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