General Mills

Articles: 10 Results
General Mills "The Tiny and the Tasty" by McCann.

General Mills 'The Tiny and the Tasty' by McCann

, McCann Worldgroup for General Mills

Cereal brand gets the soap opera treatment

Jo Pratt will deliver a live baking demonstration using Betty Crocker products

Betty Crocker to deliver first interactive baking class

General Mills brand Betty Crocker has teamed up with UM London to host its first live and interactive baking broadcast

General Mills "This is #HowToDad" by Tribal Worldwide Toronto.

General Mills 'This is #HowToDad' by Tribal Worldwide Toronto

With a digital branding tweak to turn a Canadian ad into a U.S. ad, Tribal Worldwide makes 'dadhood' part of

 W&K London: Laura Sampedro and Carlos Alija join the agency as creative directors

Trading Places: this week's people moves

W&K London hires husband and wife creative team Carlos Alija and Laura Sampedro, and General Mills names Jennifer Jorgensen as

Oxfam International: unveiled ethical ranking

Kellogg, ABF and General Mills slammed in Oxfam ethical ranking

Oxfam has produced a highly critical league table on the ethical performance of the world's 10 biggest food and drink

The truth about lying on your CV

Former Yahoo! chief Scott Thompson denied lying on his CV, but the story is a reminder of the danger of

Sense promotes new Old El Paso Super Mild, Extra Tasty Fajitas

Sense creates experiential campaign for General Mills' Old El Paso

Sense has been tasked with creating an experiential campaign for the first time in ten years for food giant General

Ben Pearman: joining General Mills (picture: Richard Church)

Birds Eye Iglo marketing director to move to General Mills

Birds Eye Iglo’s UK marketing director Ben Pearman is to leave the company after less than three years to join

Red Dot Square: acquired by WPP

WPP buys Red Dot Square Solutions

LONDON - WPP has acquired virtual reality market research firm Red Dot Square Solutions, a specialist that helps retailers study

Conquest: launches emotional reaction tool

Conquest launches emotional reaction tool

LONDON - Conquest is launching Metaphorix, an online tool to measure unconscious emotional reactions to brands by tapping into the


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