GMR Marketing

Articles: 22 Results

HSE Cake hires Chris Sobcynski to lead new business team

Havas' sports and entertainment agency has expanded its new business and marketing functions with the appointment of Chris Sobczynski.

Heidsieck Monopole is activating in July

Weekender: Heidsieck Monopole, London ePrix, Reztron, TfL and Bournemouth Beach Feast

Heidsieck Monopole is partnering with the Barclaycard Presents British Summertime Festival and Retro gaming pop-up Reztron is running a one-off

The fan zone will be hosted at the event from 2-3 July

GMR Marketing to devise Formula E Championship fan zone

The FIA Formula E Championship electric motor racing series, is to host a fan zone at the Visa London ePrix

The world is becoming smaller due to online amplification

Brand Experience Report: Global campaigns

As part of Event's annual Brand Experience Report, Brea Carter took a look at the rise of internationally integrated campaigns.

SXSW 2016 proved virtual reality remains a key tech trend

Five trends that emerged at SXSW 2016

Ollie Silverton, GMR Marketing's Ultimate Sports & Entertainment Apprentice, has returned from his two-month trip to North America, and reflects

Adidas has reportedly ended its sponsorship deal with the IAAF (Creative Commons)

Does Adidas' IAAF exit hail a new era of sponsor power?

As Adidas allegedly pulls its sponsorship of the International Association of Athletic Federations (IAAF), Event asks whether sponsors are finally

Hunt joined GMR in 2010

My Event World - James Hunt, GMR Marketing

James Hunt, the managing director at GMR Marketing, spoke to Event about his entry into the world of PR, football

Students taking part in a lesson at Ashdown Academy

Future talent: On course - Where to prepare for a life in events

Event looks at five institutions that offer education and training across experiential events and activations.

The 'ultimate' apprenticeship winner will report on sports and entertainment events across the globe

GMR announces winner of 'ultimate' sports and entertainment apprenticeship

GMR Marketing has today (19 November) unveiled Ollie Silverton as the winner of its inaugural ultimate sports and entertainment apprenticeship

O2's light projection on the roof of its namesake venue formed part of the brand's RWC campaign

Battle of the brands: What were the best RWC activations?

Event spoke to four agencies about the top brand activations that took place around the Rugby World Cup (RWC), with

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