The National Basketball Association (NBA) is staging "NBA Crossover," a cultural exhibition displaying the convergence of the NBA and popular
Marcus Moresby, partner at Found Studio, commented on his interest in experiential and on creating immersive experiences with animation during
NBA all-star Kyrie Irving tries signature sneakers on for size in new TV spot
Five professional athletes star in four video spots announcing new shoes at Foot Locker
Footwear company Foot Locker partnered with agency AMV BBDO and motion studio Found to give customers the chance to win
Mike Tyson gives Evander Holyfield his ear back, 16 years after biting it off in the ring, in a tongue-in-cheek
The latest viral video hits from Coca-Cola, BBC Radio 2 and Foot Locker.
Goviral evaluates the latest viral campaign from Foot Locker, with "ones to watch" from Samsung, One Life and Boots.
Data doesn't get really exciting until it gets creative, writes James Caig, deputy head of strategy, United Kingdom, MEC.
Mark Eaves, co-founder of Gravity Road, told the BrandMAX conference in London, that brands were under pressure to create "interesting"