Advertising news and opinion from international thought leaders

January 27, 2016 by Georgi Gyton

The number of brands investing in experiential marketing is set to increase on a global scale, with significant growth predicted

September 04, 2015 by Alex Smith

In the second of a two-part blog, Sense's Alex Smith discusses how experiential can help FMCG brands play retailers at

August 12, 2015 by Alex Smith

Retailers need to make far more of the special relationship they have with their customers, says Alex Smith, planning director

July 16, 2015

Alex Grieve, Adrian Rossi and Nicolas Roope review ads from Lloyds Bank, Old Mout Cider, Laundrapp, Carling and Pampers.

June 29, 2015 by Samantha Edwards

Wimbledon, the globally-renowned tennis competition, serves up its first game today, and to celebrate, Brand Republic takes a look at

March 26, 2015

March 23, 2015 by Rachel Bull

The Brand Republic Digital Awards is redefining the traditional awards ceremony with a brand new format for 2015.

November 18, 2014 by Rachel Bull

The Brand Republic Digital Awards 2015 are officially open for entries and feature four new categories: Content Marketing; Best Use

November 07, 2014 by Mason Lerner

A new study reveals that young women are a demanding target to engage, writes Mason Lerner for Campaign US.

September 10, 2014 by Staff

Today's society presents women with increasing choices and opportunities, but unavoidably this comes with a need to balance additional pressures

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