Direct Line

Articles: 29 Results
Direct Line "Roger" by Saatchi & Saatchi

Direct Line "Roger" by Saatchi & Saatchi

Harvey Keitel returns to Direct Line's advertising, reprising his 'Winston Wolf' character from Pulp Fiction.

Direct Line's Winston Wolf returns to 'get the fudge out of Rog'

Direct Line's Winston Wolf returns to 'get the fudge out of Rog'

Direct Line, the insurance company, has launched another ad starring Harvey Keitel as Winston Wolf from Pulp Fiction.

Direct Line launches sleeping gig with Urban Soul Orchestra

Direct Line launches sleeping gig with Urban Soul Orchestra

Direct Line is planning a unique sleeping gig at Wilton's Music Hall in London as part of a series of

Peugeot and EE among 11% of advertisers with fully-optimised websites

Peugeot and EE among 11% of advertisers with fully-optimised websites

Just 11 of the UK's 100 highest-spending advertisers have websites optimised across PCs, laptops, tablets or smartphones, according to research

Direct Line's Pet Step viral lacks creativity

Direct Line's Pet Step viral lacks creativity

Social video expert Be On evaluates the latest viral campaign from Direct Line.

Green Flag relaunches with 'no matter what' service pledge

Green Flag relaunches with 'no matter what' service pledge

Green Flag, the Direct Line Group-owned breakdown company, is re-launching with a new marketing strategy to emphasise its commitment to

OFT sends car insurance problem to Competition Commission

OFT sends car insurance problem to Competition Commission

The Office of Fair Trading (OFT) has referred the car insurance market, which includes brands such as Direct Line and

Direct Line to merge marketing and product teams

Direct Line to merge marketing and product teams

Direct Line Group has announced a restructure of its marketing operations, to coincide with the promotion of Mark Evans to

Direct Line axes comedy ads for service-led approach

Direct Line axes comedy ads for service-led approach

Insurance brand Direct Line is overhauling its marketing strategy in favour of a more serious, service-focused approach.

Direct Line CMO Vlemmiks leaves after five months in job

Direct Line CMO Vlemmiks leaves after five months in job

Direct Line Group chief marketing officer Rick Vlemmiks is to leave the RBS-owned insurance group after just five months in

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