Digital
Sephora opens tech-based beauty workshops in New York
Beauty and cosmetics brand Sephora is reopening two of its New York stores, and transforming them into Beauty TIP (teach,
Neil Hooper's experiential predictions for 2016
Circle Agency's board creative director, Neil Hooper predicts three trends in particular will come to the fore within experiential in
The Body Shop merges digital and experiential with giant advent calendar
Natural cosmetics brand The Body Shop has launched a giant 24 Days of Happiness calendar at its store in Westfield
Blog: Why experiential marketing will boost your brand engagement
Phil Boas, director of brand engagement at Paragon, discusses the benefits of a cross-media focus and immersive experiences when it
Shortlist Media appoints Chris Healy as commercial director
Shortlist Media has promoted Chris Healy to the role of group commercial director.
Infographic: The multi-screen universe
The future of video advertising is here, and it's multi-screen.
Infographic: Reinventing video advertising for the luxury industry
By 2020, 40% of growth in the luxury industry will come from online, adding about $43 billion in sales.
Blog: Technology and experiential - a view from Australia
Rebecca Rynehart from TRO Australia discusses the impact the latest technology has on experiential marketers.
Taking the temperature at Wimbledon
It's the fourth day of Wimbledon (last Thursday), Andy Murray has just beaten Robin Haase in straight sets and the
Facebook confirms 'monetisation test' for media contributors
Facebook has confirmed plans to offer video contributors a share of advertising revenues generated around posts, in a move that
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