Articles: 1262 Results

Brandfuel strengthens creative offering with new appointments

Agency Brandfuel has announced new recruits within its design team, as the agency seeks to bolster its creative offering.

Pete Allen founded the agency 4D Design in 1994

My Event World - Pete Allen

Pete Allen, founder of agency 4D Design, spoke to Event about his love of adrenalin-fuelled activities, a standout event in

Design innovators: Creative production - Dan Shipton

Creative production trends - Dan Shipton

Event asked five specialists to offer an insight into their creative disciplines. First up is Dan Shipton, known for his

Experiential design: Pepsi Max 'Unbelievable' campaign

Three brand design stories: Pepsi Max, Land Rover and Ibis

Pepsi Max, Land Rover and Ibis Hotels show how creative concepts translate into consumer engagement on the ground.

Experiential marketing: The evolution of creativity

Design Special - The evolution of creativity

Creative directors explain why blending technology with authentic materials to meet consumer demands is key to the brand experience design

GPJ’s Stella Alexander and Havas Media’s Tom Goodwin

What's next for brand experience design?

Exciting times lie ahead for brands and their customers, our experiential experts say

Giorgia Zanellato’s interpretation of the concept of 'welcome'

Airbnb selects 'Welcome' as latest campaign theme

Airbnb has teamed up with design think-tank Fabrica to launch its new experiential campaign, coined 'Housewarming'.

Jeremy Lindley speaks at AWE in Piccadilly, London

AWE 2015: Long-term agency partnerships are key, says Diageo chief

Jeremy Lindley, global design director of Diageo, has said he is "not a fan" of pitching to agencies and believes

 Manchipp and Lindley spoke at London’s AWE

AWE 2015: Brands are "less brave" in social media age

Brands have become "less brave" with their marketing and experiential campaigns, according to a panel of experts speaking at Advertising

Experiential Marketing Trends for 2015: Art Experiences

Experiential Marketing Trends for 2015: Art Experiences

Every day this week, Event is exploring five big opportunities for experiential in 2015, ranging from immersive experiences to The


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