Design
Brandfuel strengthens creative offering with new appointments
Agency Brandfuel has announced new recruits within its design team, as the agency seeks to bolster its creative offering.
My Event World - Pete Allen
Pete Allen, founder of agency 4D Design, spoke to Event about his love of adrenalin-fuelled activities, a standout event in
Creative production trends - Dan Shipton
Event asked five specialists to offer an insight into their creative disciplines. First up is Dan Shipton, known for his
Three brand design stories: Pepsi Max, Land Rover and Ibis
Pepsi Max, Land Rover and Ibis Hotels show how creative concepts translate into consumer engagement on the ground.
Design Special - The evolution of creativity
Creative directors explain why blending technology with authentic materials to meet consumer demands is key to the brand experience design
What's next for brand experience design?
Exciting times lie ahead for brands and their customers, our experiential experts say
Airbnb selects 'Welcome' as latest campaign theme
Airbnb has teamed up with design think-tank Fabrica to launch its new experiential campaign, coined 'Housewarming'.
AWE 2015: Long-term agency partnerships are key, says Diageo chief
Jeremy Lindley, global design director of Diageo, has said he is "not a fan" of pitching to agencies and believes
AWE 2015: Brands are "less brave" in social media age
Brands have become "less brave" with their marketing and experiential campaigns, according to a panel of experts speaking at Advertising
Experiential Marketing Trends for 2015: Art Experiences
Every day this week, Event is exploring five big opportunities for experiential in 2015, ranging from immersive experiences to The
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