Articles: 245 Results
Consumers are being encouraged to get creative on Snapchat (

Cadbury's TimeOut launches Australian campaign with street art

Cadbury Australia has commissioned work from street artists Yok & Sheryo to launch its latest multi-channel campaign for the TimeOut

A team of Mr Kipling bakers manned the oversized cake

In pictures: Mr Kipling's giant prize dispensing cake

Mr Kipling's oversized pink-coloured cake took over both Westfield London (6-7 October) and Manchester's Trafford Centre (9-10 October) last week.

Passers-by could win a year's supply of Mr Kipling cake (@mrkiplingcakes)

Mr Kipling lands giant cake in Westfield

Mr Kipling positioned an oversized version of its Fabulous Fancy product within the Atrium area of Westfield London yesterday (6

Native advertising on Tinder: A step too far?

Experts from Droga5, Carat, Mcgarrybowen and TBWA discuss the opportunities and pitfalls of native advertising on the hookup app

Marshmellow Lazer Feast created a lightshow

In pictures: Adidas launches Supercolor with Hackney light show

Sportswear brand Adidas Originals celebrated the launch of its new Superstar Supercolor range with an interactive light show over London's

Usher pranked fans in Venice Beach

In pictures: Mastercard enlists stars for #PricelessSurprises stunts

Payments technology brand Mastercard has produced a series of stunts featuring musical stars to promote its sponsorship of the 2015

Matthew Hook: the managing director of Carat

My Media Week: Matthew Hook

This week, Matthew Hook, managing director, Carat, talks extreme commuting, smart hiring and balancing future gazing with pressing new business

Skills gap: skilled media practioners, just like plumbers, are in short supply

What do media and plumbing have in common?

What do plumbing and media have in common? Carat's managing director, Matthew Hook, believes he's found a missed opportunity.

Tourism Ireland's Shenanigans experience created by Carat

Carat has luck of the Irish with Bestival experience

Agency Carat is working on behalf of Tourism Ireland to create an authentic Irish experience for festival-goers heading to this

The tech revolution has forever changed the way we work

Branding is dead, long live media?

It's time for clients and agencies to stop being creatures of habit, writes JR Little, strategy director, Carat Global Management.


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