Articles: 76 Results

In pictures: Lavazza at Wilderness Festival

Coffee brand Lavazza worked with brand experience agency Amplify to stage an experiential campaign at Wilderness Festival, which finished yesterday

Rowntree's launches sushi-themed Taste Tour

Confectionary brand Rowntree's has worked with brand experience agency Amplify to launch a sushi-themed Taste Tour to promote the brand's

Amplify announces ownership deal with Seed Marketing

Experiential agency Amplify has announced a strategic partnership with student-orientated marketing agency Seed, as part of a parity ownership deal.

Iris announces senior hires and promotions

Brand experience agency Iris has announced three hires and promotions, including the appointment of Amplify's Bonnie O'Hara to lead the

Google delivers event for advertising industry

Google worked with brand experience agency Amplify to deliver its 'Everything Starts With A Search' event, which took place yesterday

Behind the scenes: PlayStation at UEFA Champions League Festival

PlayStation worked with experiential agency Amplify to create a brand activation at this year's Champions League Festival celebrating a 20-year

Brand Slam: Nintendo vs PlayStation

In this month's Brand Slam we pitch the experiential marketing strategies of gaming giants Nintendo and PlayStation against each other.

In pictures: Sonos unveils music and food-themed installation

Sonos has devised a window installation at Selfridges to bring to life its partnership with music platform Spotify.

Top five experiential stories of the week

Warner Bros' Lego Batman stunt, the stress of being an event coordinator, Amplify appointing Christophe Brumby, an interactive pop-up from

Jonathan Emmins, founder of brand experience agency Amplify

Experiences in the age of influence

Influencers and the younger generation are rising in power and brands need to deliver value and purpose more then ever,


Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free