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Articles: 243 Results
VivaKi promotes Geoff Smith to EMEA VP

VivaKi promotes Geoff Smith to EMEA VP

VivaKi, Publicis Groupe's trading arm, has promoted the UK general manager of its programmatic media platform Audience On Demand (AOD),

The Week to launch in Middle East with licensing deal

The Week to launch in Middle East with licensing deal

Dennis Publishing has struck an agreement to launch a licensed edition of The Week magazine in the Middle East, with

Burberry appoints Jenna Littler to newly created marcomms position

Burberry appoints Jenna Littler to newly created marcomms position

Burberry has promoted Jenna Littler to the newly created role of senior vice-president for marketing and communications across Europe, Middle

A brave new world of non-Western brands

A brave new world of non-Western brands

Brands are made out of culture. With new cultures taking the centre of the world stage new types of brand

Unilever comes under fire for 'homophobic' South African Flora ad

Unilever comes under fire for 'homophobic' South African Flora ad

Unilever has come under fire for an ad campaign that compares a child coming out to their dad to a

Jordan Tourism Board to unveil gastronomic microsite

Jordan Tourism Board to unveil gastronomic microsite

The Jordan Tourism board is to launch a dedicated microsite aimed at highlighting the country's diverse culinary scene and promoting

Infographic: Football clubs lead the way in social video engagement

Infographic: Football clubs lead the way in social video engagement

Real Madrid and Barcelona are the sports teams with the most engaged fans in social video, according to a new

Marketing, but not as we know it

Marketing, but not as we know it

Marketers can learn a lot from how countries are rebranding, writes Will Harris.

Toblerone invokes cogs of a Swiss watch

Toblerone invokes cogs of a Swiss watch

The classic shape of the Toblerone bar was manipulated to draw attention to its Swiss heritage by recreating cogs used

Sponsors express dismay over Oscar Pistorius murder charge

Sponsors express dismay over Oscar Pistorius murder charge

BT has expressed its shock over the news that brand ambassador Oscar Pistorius is charged with murdering his girlfriend, model

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