Adidas

Articles: 11 Results
Breakfast briefing: Snoop Dogg to host Adidas sports show, VW to start recall process in New Year

Breakfast briefing: Snoop Dogg to host Adidas sports show, VW to start recall process in New Year

Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos.

FIFA scandal: How sponsors are faring in public perception

FIFA scandal: How sponsors are faring in public perception

Adidas has seen the biggest rise in negative sentiment; McDonald's, the smallest

Adidas brand boss: 'Stop optimizing 'the sh*t' out of marketing'

Adidas brand boss: 'Stop optimizing 'the sh*t' out of marketing'

Stefanie Knoren discusses marketing meaning to Millennials

Adidas 'Pharrell Williams -- Supercolor' by Johannes Leonardo

Adidas 'Pharrell Williams -- Supercolor' by Johannes Leonardo

Musician offers 50 shades of footwear as he continues his partnership with the brand

SXSW: Wearables shouldn't be viewed as tracking devices

SXSW: Wearables shouldn't be viewed as tracking devices

Brands should be creating valuable content for consumers in the IoT, rather than contributing to the noise

Theo Walcott leaves Nike for Adidas' 'There Will Be Haters'

Theo Walcott leaves Nike for Adidas' 'There Will Be Haters'

Apparel brand drafts Arsenal forward for campaign with other famous soccer players

Adidas 'Take It' by 180LA

Adidas 'Take It' by 180LA

Shoe brand kicks off athlete-focused global campaign

Adidas connects fans with footballers

Adidas connects fans with footballers

Athletic brand is first to use Twitter's group direct message feature for marketing

Soccer stars say 'bring on the hate' in UK Adidas spot

Soccer stars say 'bring on the hate' in UK Adidas spot

The ad by Iris plays off the players' brushes with controversy

Pharrell and David Beckham question fame for Adidas 'Superstar' campaign

Pharrell and David Beckham question fame for Adidas 'Superstar' campaign

Ad explores the modern obsession with celebritydom, kicking off a global campaign

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