Campaign asks public to look Covid patients and frontline workers 'in the eyes and tell them you are doing all you can to stop the spread of Covid-19'.
Cabinet Office has told the ASA the disputed claim will not be repeated.
ESEA people went from the 'hidden minority' to being overrepresented in the media during the pandemic.
How do we approach 2021 practically and psychologically?
PM revealed message at end of address on Monday night.
Ad underpinned by research that found seven in 10 want to make healthier lifestyle changes due to coronavirus.
Alzheimer's Society uses poetry to encapsulate the impact of Covid-19 on people with the disease.
It's a year we're all ready to leave behind - but there are positives that have arisen from 2020 that we should strive to hold on to.
From Sorrell and Sharp to adland’s latest burst of startups, Campaign has compiled this year’s top features.
What if we gave employees a sense of connection and belonging for the holidays, asks Dawn-Marie Kerper of Ogilvy.
CEO of cinema ad sales house is bullish about industry's prospects as society emerges from the pandemic.
Brand claims ‘there’s more to life than the Whopper’.
As we adapted to life working under coronavirus conditions, 2020 ushered in a maddening lexicon that, hopefully, can be ditched next year, VCCP Partnership's chief executive writes.
Campaign India speaks to entrepreneurs who kickstarted agency ops during the lockdown.
Without mass compliance, vaccines won’t work. Engine, MHP and Mischief's head of health explains how a ‘health-sumer’ approach can defeat hesitancy.
Ending the pandemic relies on the public to follow social-distancing measures and getting the vaccine. How can behavioural science help?
A tiny team of three focuses on transparency as the vaccine is submitted for emergency use authorization.
Not all models of taxi offer two-metre gap from driver, ad watchdog found.
The VCCP chairman reflects on the importance of optimism now more of the crisis is likely behind us than ahead of us.
It is working on encouraging brands to use the medium as adspend has fallen this year.
As part of Campaign's coverage about the challenges facing Generation Covid, the young people trying to break into advertising during the pandemic, former MediaCom global CEO Stephen Allan says there is so much more that the industry can do.
Broadcaster predicts Q4 will be 'slightly up', with November being up 6%.
Cinema and events businesses were among the biggest risers.
Brands could still benefit from 'a digital Christmas'.
New national restrictions coming into place on 5 November will put in-person brand experiences on hold.
As tougher coronavirus restrictions return across the UK, agency executives do not expect the impact to be as bad as the first time around, Simon Gwynn reports from Glasgow.
Seven per cent of workers are going in full time.
Slower recovery in 2021 is also in prospect, forecast says.
Marketers far more likely to be optimistic about their own company’s prospects than three months ago.
Rival ad sales chiefs on importance of Black History Month.
There are mixed feelings about the role of the office in adland.
Ken Murphy spoke at supermarket's half-year results.
Government has spent further £8.4m on Brexit-related work.
Performances will be available to watch via live stream and aired across Kiss network.
It has also launched a price for the first time.
Less than half of multinationals now deferring campaigns, compared with more than 90% in June.
Agency expects to adopt a similar working model to Ogilvy
WFH could mean missed opportunities for development…
Publicis Groupe will 'not be a Zoom company' or '100% in-office company', CEO said in video.
Harriet Kingaby, co-chair of the Conscious Advertising Network, and Chris Kenna, chief executive of Brand Advance, disagreed.
More than half of respondents to an online survey said they had taken a pay cut at some point.
Sea Containers House reopened on 1 September for a maximum of 20% of staff.
As the government encourages people to work from home where possible, what does it mean for agency life?
Next 15-owned outfit departs its home in favour of flexible 'creative hub'
Stock price underwent a temporary bounce.
Spot launches on primetime TV tonight.
Government’s new WFH advice leaves agencies in limbo.
Bartle Bogle Hegarty's global chief marketing officer says offices are now free from presenteeism.
Film created by VCCP...
Help is needed in the run-up to Christmas because the quarter is biggest for adspend.
At their best, offices are creative spaces where the sum is greater than the parts.
Temporary pay cuts of 20%, 15% or 10% began in April.
Hastings made the comment in an interview with the Wall Street Journal.
Guap has gained business from small businesses and a local pub.
Second quarter was 'as brutal as it gets', chief executive of out-of-home media owner, says.
It isn’t farewell to the office yet…
Shops are set to shrink by 30%.
TfL's ad revenue was down 90% year on year and changing commuter habits may affect advertiser demand even when 'normality' returns to London.
The 'Land of independents' is launching nationally today with outdoor, print and digital ads inspired by classic travel campaigns.
Work created by MullenLowe London.
Nine per cent of respondents to CIM survey said they had been made redundant, while 20% have had to take a pay cut and 17% were placed on furlough.
Disinfectant brand's latest ad sparked caustic reaction, but will it boost or blight the brand?
In the latest instalment of Campaign's series, Cilla Snowball says reimagining the office is complex but should offer long-term benefits.
Brands have been involved with education for decades – but now is the time to reassess the support they provide.
Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states.
Glamping weekend showcases Apple products offered through EE.
Covid-secure events have now become the norm, how can these experiences be delivered without compromising on quality?
Virtual masterclasses and at-home party packages aim to encourage customers back to bars.
CEO thinks her return will be harder than coming back from maternity leave.
BrewDog vs Aldi trademark spat turns into unlikely crossover.
Notting Hill Carnival will be an online event and feature the sights, sounds and tastes of the carnival.
The Lucky Generals chief executive likens her first day back in the office to when she returned from maternity leave.
Venues across UK reopened on 4 July…
Former player Clarence Seedorf will chat with fans via video.
Ad is next phase of 'Made local' campaign.
Brand originally launched work across all hero brands.
Lack of travel and footfall to high streets during lockdown blamed for lower sales.
Organic revenue at parent company declines 17.3% and operating profit plunges 39.2%, although cost cuts announced in December have begun to have impact.
Uncertain time for consumers has led to preference for familiar brands, Weetabix says.
Social network has shed light on scale of coronavirus misinformation problem.
Marketers have been tested like never before, but were able to move at speed when the coronavirus crisis hit.
In the first in a series about reimagining the office in a Covid world, the founder of Creature discusses how his agency is striking the right balance.
How does a medium recover from a historic crisis?
Restructure is result of 'difficult market conditions' that have been 'further accentuated by Covid-19'.
Q2 results show how the crisis has magnified pre-existing trends.
Have shopping districts got what it takes to thrive again, post-lockdown?
Ad revenue fell 23% in July.
After the Covid-19 shutdown, the 'new', safety-first movie-going experience can be better for advertisers, Karen Stacey argues.
Performers who would usually attend the Notting Hill carnival will make pizza deliveries.
With some premises having reopened already and others set to do so in September, how are agencies tackling the return?
There are some positive news, but we aren't ready for that yet.
Marijuana is moving into the mainstream.
Capturing unique aspects of this moment in history...
New NHS campaign encourages people to get tested.
Advertising’s trade bodies have been unified in their condemnation of Boris Johnson’s plans – but is it a case of 'they would say that, wouldn’t they'?
As we emerge from the worst of the Covid-19 pandemic, is it time, or indeed appropriate, to bring back the belly laughs?
The founder of London Advertising explains why his agency has run an ad campaign about itself in response to the Covid-19 slump.
Campaign features George the Poet…
In letter to colleagues, chairman Sharon White stressed importance of purpose and new models of retail.
Audiences are now returning, but revenues 'do not yet reflect' that, OOH group says.