"Your assistant has left for the day (and won't be back for several months), so grab a notebook and write this down."
'We are committed to helping women live their best lives and follow their dreams so we want to help however we can.'
The effort, which includes the social media star power of Charli D'Amelio, all started with a call from Ohio Gov. Mike DeWine to P&G CEO David Taylor.
The financial services company has pledged $25 million to aid in supporting basic needs, medical supplies, and hardship across the nation.
Brand has worked with Grey London since 2016...
Havas Media Group survey found 64% of people say they are watching more live TV than before pandemic.
'Times are weird. The news is depressing. BABE wanted to relieve some of these feelings and bring some positivity to our consumers.'
The creative duo and real-life couple use humor to take the sting out of social distancing.
WFH Freelancer was created in direct response to the COVID-19 job losses.
Movies studios and streaming sites could be the big winners amongst U.S. Hispanics during the pandemic.
Platforms had initially banned coronavirus-related paid messaging in order to stop spread of misinformation.
Interactive tournament connects football players during isolation.
Charity is seeking donated space for campaign...
All members of board and some members of most senior editorial and management team will take 20% reduction in pay.
London-based agency Free The Birds has released a series of illustrations to help the public visualise what two metres looks like.
Short-term sales mustn't be prioritised at the expense of brand building and the quality of the online experience. It runs the risk that consumers will again turn to ad-blockers.
Agencies start responding to UN brief.
TikTok and other apps are enjoying a surge in popularity as COVID-19 induced lockdowns continue.
All proceeds will go to these independent partners.
Brand advisor Joe Jackman has helped many big businesses reinvent themselves over the years.
Brands are striving to make lockdown life easier.
And Rising urges the government to protect the NHS through support rallying ads.
Messaging is similar to that of previous phase...
Work uses tagline: 'Business as usual, even when it's not business as usual.'
It's not a pitch. It's not a creative competition. It's a global collaboration to make a difference for the better.
Agency team in London designed app in response to last week's UN brief.
It aims to tackle health and awareness during Covid-19.
L'Oréal, RB and Essity brands have teamed up to launch a campaign encouraging consumers to adopt more considerate shopping habits amid the coronavirus pandemic.
Campaign talks to Hannah and Kev Strong, spouses who work at rival agencies, about their experience.
And embrace this cliche: It really isn't all doom and gloom.
What will the long-term impact of coronavirus be on advertising creativity?
"Windows" multiplies user-generated clips, Zoom style, of customer trips through the drive-through.
West Coast shop announced closure on Twitter in early hours of this morning.
Brands involved include Plenty, Cushelle, Durex and Dettol.
Out-of-home campaign shows appreciation of workers serving during Covid-19 crisis.
Blair has been at airline since 2012 and was appointed CMO in 2018.
Activities including comedy and a cooking session are presented by UK entertainers.
Neither festival nor awards will take place this year...
The chocolate brand also updated previous campaign images to better reflect social distancing.
But experience of delays or cancellations is widespread, according to survey conducted by ID Comms.
The #OrderLocal campaign features stars talking about their favorite spots and dining safely at home.
Sessions will feature mix of genres, including deep house, tech house and techno.
Sessions inspired by postponed live event.
We need to start with a different question. What can we do as businesses to help at this moment?
In the spirit of partnership.
These apps have taken over our homes, but will their new-found popularity continue long after lockdown?
What help does the ad industry need now from the government and how is the radio sector coping?
Virgin Media pays tribute to the housebound British public with a morale-boosting film.
M&C Saatchi announced this morning it would be furloughing staff in UK, US and Australia.
How to access Covid-19 business advice and help...
In this time of crisis, effective CRM will help brands forge stronger bonds with people without any product changing hands.
S4 chairman is forecasting 'V-shaped recession'.
Alan Partridge probably isn't the only one scheduling time for his afternoon poo.
Despite coronavirus-induced hiring freezes, shops are still looking for work.
A number of holding companies say they will not enter the awards, while others have yet to decide.
The campaign, created in partnership with Johannes Leonardo, conveys a sense of resilience during uncertain times.
"Over the past two weeks we've turned out 18 new ads," said Goodby's Margaret Johnson.
Ad features nod to #ClapForOurCarers...
Former RPA execs enlist friends and family to virtually assemble a message of resilience.
'It's unfair because clients have more cash than these small businesses do.'
There are plenty of changes in this period, but they don't all have to be negative ones.
Leading specialists discuss working with brands effectively without being face to face.
Clever ways are emerging of keeping advertisers from pulling spend.
Never, in the history of the modern world, have sports not been around to distract us and allow for the sense of community and connectedness that we all thrive on.
Trust in government is low, but the jury is still out on how millennials view brands right now.
The directing collective made their name with experiential projects that push the boundaries of traditional advertising. Now, as people increasingly turn to the virtual world, founder Jonathan Kneebone is contemplating the future.
Global preview event altered as result of coronavirus.
What are the traits needed?
News industry has penned open letter.
Sound design and music production studio String and Tins encapsulates the sounds of London on lockdown.
Sister brand, Acura, is also launching new work to replace its canceled March Madness campaign.
If it were up to these ad students, anyone chancing a walk outside would also be risking major spoilers.
The marketing team worked with Droga5 to produce the video which pushes a new community hub.
The organization's campaign highlights some of the extensive steps taken to help combat COVID-19.
Popular video conferencing app offers huge bounty after series of hacking allegations hits the headlines.
An industry freelance duo has managed to raise around $2,500 in just a few days.
Consumers want brands to do what the government can't, says the research.
Edelman survey says consumers want brands to act differently...
How can we truly evolve from the challenge at hand, if we simply go back to what we were doing before?
And the chance for purposeful brands to show their true colors and core values.
If you're going to ask yourself one question during this strange time, this is the one.
Homepage features photographs of separation that drift apart to illustrate these isolating times.
Market is up more than a fifth over last four weeks, Kantar data shows.
It's time to remind ourselves what marketing can do. It has never been more important to connect with the confused and anxious consumer.
Launching a media agency has been rewarding, even if coronavirus has derailed growth plans.
Brands have gone the extra mile to address Covid-19, with varying levels of success.
It is also suspending share buybacks and dividend...
Company will 'revisit' topic as situation evolves.
Restaurant Brands International's leader spoke candidly about the efforts these brands have made in a time of crisis, and the challenges ahead.
The "Saving with Savings" campaign recognizes the fact that many people are actually saving during the crisis and asks them to donate what they can.
The audio-streaming platform revealed how people are using it differently after weeks in isolation.
'Uncork Your Extraordinary' is a celebration of staying unique in the COVID-19 crisis.
Move is accompanied by suspension of late booking fees.
Animated spots are available in 19 languages.
AA urges companies to seek advice on government support...
Michael Raso figured that adland needs the power of meditation now more than ever.
The holding company is also accelerating the roll-out of Marcel.
Brands, like citizens, have three options when it comes to responding to coronavirus.
John Wren shared empathy for those 'doing double-duty caring for a child or relative.'