Judges will be looking for work that uses 'wit and satire to provide amusement'.
There has been demand from luxury sector to recognise creativity, awards organisers say.
Richard Brim, chief creative officer, Anthony Nelson, executive creative director, and Mike Sutherland, executive creative director, speak to Campaign after topping the UK Lions table.
Independent agency talks exclusively to Campaign.
And the beginning of the era of alternate reality.
Artificial intelligence, diversity and purpose in action, the power of humour and the return of big brands were among the main themes of this year’s festival.
Five young creatives representing the U.S. in this year’s Young Lions competition give their take on the diversity of this year’s festival and what can be improved.
On the ground with a blind inclusive head of design.
Creatives, marketers and advertising execs share the juicy gossip that was swapped among Cannes attendees and their top tips for staying cool and balancing work and play.
Publicis Health's Andrew Spurgeon, Omnicom Media Group's Prateek Gupta and Annalect's Marie Clayton also provide their thoughts in part one of a series.
On the ground as the owner of iconic Black publications Ebony and Jet.
On the ground as a creative director.
The organisation has shifted its strategy from nonviolent civil disobedience to corporate activism.
On the ground with an Asian juror.
Creativity should serve the purpose of selling, says the filmmaker.
Every one of this year's Grand Prix-winning campaigns in one place.
More than 650 guests from global advertising attended Campaign's party at the Carlton Beach at Cannes Lions on the longest day of the year.
See the U.S. winning work from the just-released categories, some of the last awards this year.
Budweiser and Corona among the U.S. winners.
The Black-owned media company held its first Cannes activation and panel this year.
On the ground with a non-binary executive and Cannes Innovation Lion president.
We map out all the winners in the just-released categories of Brand Experience and Activation, Creative Business Transformation, Creative Commerce, Creative Effectiveness and Creative Strategy, Innovation and Mobile.
Agency and tech leaders discuss the explosion of generative AI, whether ad firms are successfully melding creativity and technology and what can be drawn from the tech companies with the biggest presence this year.
EXCLUSIVE: CEO Andrew Robertson shares what it looks like when 24 agencies around the world compete to create the best Reels campaign.
On the ground as a Black woman executive.
Members of campaign group Clean Creatives held placards pointing at agency boss Richard Edelman during the Cannes Lions Festival of Creativity yesterday, as part of a campaign to stop PR agencies working with fossil fuel corporations.
As the adoption of AI continues to grow, Campaign asked a bunch of digi-native creatives to go retro in answering a brief. Cue the pencils and Post-its…
U.S. agencies took home mostly gold, silver and bronze awards.
Ketchum London’s ‘Iceland Food Club’ campaign was among the big winners in the PR Lions at Cannes today, as Edelman won twice and a Valentine’s campaign celebrating self-love was the prestigious Grand Prix winner.
Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the third night.
Here’s our running tally of all the Cannes Lions awards won by U.S. companies.
Agency leaders and CMOs give their take on the caliber of work emerging at the festival and what trends they have observed from the winning campaigns so far.
Wagner sat down with Campaign US at the Cannes Lions Festival of Creativity at Stagwell’s sport beach to discuss her experience launching the Bay Area Football Club, her ambitions to elevate women’s sports and her approach to sponsorship.
‘Be brave like Ukraine’ shortlisted alongside work by Publicis, 72&Sunny and BBD Perfect Storm.
Aline Santos, chief brand officer and chief equity, diversity and inclusion officer at Unilever, wants marketers to be closer to creativity.
Edelman, IPG, Omnicom and WPP join Publicis to launch “The Big C” competition with $100m brief.
On the ground with a Hispanic executive.
Clash of Clans and Wieden + Kennedy Portland snagged two Grand Prix’s in Entertainment categories.
Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the second night.
Young creatives were asked to come up with inventive, safety-driven solutions for Volvo Cars. Watch the winning work.
The U.S. also took home three silver Lions.
Burger King and Coca-Cola are among the winners.
TBWA\Media Arts Lab, Alma DDB and Energy BBDO are among the winning agencies.
The generative AI virtual assistant, built in partnership with Microsoft, is designed to help with audience development, activation and measurement.
Meanwhile, Wieden+Kennedy and David are king of the indies, thanks to Nike and Burger King.
The contenders for the coveted PR Lions have been announced early this year, giving the industry more time to ruminate on the trends in play and a longer sense of hope and anticipation.
Additionally, Publicis Groupe won the Lions Health Grand Prix for Good for its Working with Cancer initiative.
The UK took home one bronze Lion in this category.
‘Not only a brilliantly creative idea, but a globally impactful one,’ jury president says.
It is the UK's first Grand Prix.