Welcome to Campaign US live coverage of Cannes

Mon dieu! It's June already, and that means it's time once again for the Cannes Lions Festival of Creativity. Campaign US  will be there, along with our colleagues from the UK, India and Southeast Asia. Whether you're schmoozing at The Carlton, gawking at the Palais, stumbling at the Gutter Bar or stuck in your cubicle, you can follow all the action — and reaction — right here. Amusez-vous!

Let's keep Cannes relevant by expanding the creative circle

Framestore's president of integrated advertising says there's plenty of room for technologists

Sorrell on mega-media reviews: 'We can't remember anything like this'

WPP's CEO contemplates the scope of churn among brands

Geometry Dubai hands over Cannes Grand Prix amid controversy

The agency was accused of taking credit for the work of Singapore agency Arcade

Why ad tech deserves its place at Cannes

VivaKi's president of global clients responds to complaints that technology companies will ruin creativity

James A Whittaker, Microsoft.

What happens when the machines awake?

Microsoft engineer discusses implications of technological singularity

Wain Choi, VP and executive global creative director of Cheil.

Cheil's Wain Choi on Samsung's human connection

The VP and executive global creative director explains its biggest client's move from functional product advertising to "launching people"

Martin Sorrell (left) and Andy Palmer revealed their plans for Aston Martin at Cannes yesterday.

Aston Martin appoints WPP to global marketing account

Next year, WPP will develop a "full suite of marketing activities" for Aston Martin and its luxury saloon car brand Lagonda

Omaid Hiwaizi is president of global marketing at Blippar.

Using YouTube to counter ISIS

Google is asking brands to help provide a counter-narrative to the terror group's media savvy

Gerry Graf on Cannes, killing rats and Liam Neeson

Barton F Graf 9000's founder sizes up his agency's growth and its competitive position

Will.i.am, Martin Sorrell, Lorraine Twohill.

Cannes 2015: Around the sessions

Wednesday's speakers included Will.i.am vs. Martin Sorrell, David Guetta and Maurice Lévy, Dr. Phil, and Bonin Bough.

Cannes 2015: View from the UK

After slowly finding its feet following economic upheaval and digital migration, the UK industry is on track to reclaim its place at the center of the world's advertising stage

Cannes 2015: 6 consumer trends in the UK you may not know about

Campaign's global editor-in-chief explains the outlook for advertising in the UK

Why brands should buddy up with Snapchat

Tash Whitmey, CEO of Havas Helia, argues it is time for brands to make friends with Snapchat

Cannes 2015: 6 consumer trends in Turkey you may not know about

Campaign Turkey's editor-in-chief discusses the advertising world in the gateway to Asia

Cannes 2015: View from Turkey

By focusing on creative effectiveness -- and with a little help from 2Pac -- agencies have responded positively to tepid advertising spend over the past 12 months

Kim Kardashian.

Cannes 2015: Around the sessions

Wednesday's speakers included Kim Kardashian, Yannick Bolloré, Keith Weed, John Hegarty and Wendy Clark

(Photo courtesy Fitz Maro)

Cannes 2015 show diary: Making modern marketing magic happen

The winner of Campaign US' "Fearless Thinker" contest urges agencies to support tech talent that supplies the "how" behind the "what"

Steve Jobs' marketing maven on smashing the silicon ceiling

Andy Cunningham shares experiences and frustration from working with the tech icon

Mondelez's Bonin Bough on data, creativity and making new 'unicorns'

CPG giant's media and ecommerce officer shares his advice on how to think like a start-up and avoid the programmatic wind tunnel

Social network discussed mobile strategy at Cannes Lions.

Cannes 2015: Facebook's mobile, emerging market push explained

The social network giant believes feature phones are "dream phones" when it comes to reaching emerging market consumers

Cannes 2015: View from the Middle East

In a region destabilized by political turmoil, but where friction and tension can be inspirational, the advertising community is continuing to make people take notice

Cannes 2015: 6 consumer trends in the Middle East you may not know about

A contributing editor to Campaign Middle East surveys the complex advertising landscape of the region

(Photo courtesy Fitz Maro)

Cannes 2015 show diary: 'Creativity needs you'

The winner of Campaign US' "Fearless Thinker" contest makes new acquaintances and sizes up Lions winners

Pharrell Williams.

Cannes 2015: Around the sessions

Speakers at the big advertising show discussed agencies' algorithmic futures, wooing Millennials, Airbnb vs. Coke, traveling ideas, "lightning" on Twitter and more

Cannes 2015: Video roundup

Some of the best interviews from Campaign's coverage of Cannes Lions

The launch of Truffle Pig: (from left) Steinberg, Spiegel, Jutkowitz, Sorrell.

WPP, Daily Mail and SnapChat launch Truffle Pig

WPP CEO Martin Sorrell said the digital content agency will start in the US

Tim Berners-Lee.

Tim Berners-Lee: AI will run corporations

Speaking at Cannes, the web's creator predicted a future where artificial intelligence drives business decisions

Lars Ulrich: Metallica turns down 19 out of every 20 approaches from brands

It's pretty straightforward: Is it someone you want to get in bed with or not? Mostly it's not"

Cannes 2015: View from Asia

Campaign Asia-Pacific's executive editor on the role of creativity in Asian advertising

Cannes 2015: 6 consumer trends in Asia you may not know about

While campaigns brought to life through emerging technologies are becoming more prevalent in the region, those that embrace simplicity continue to resonate best

Croisette kings on creativity: Yannick Bolloré

Havas' chairman and CEO talks about his network's partnership with brands

Croisette kings on creativity: John Wren

Omnicom's CEO looks at the ingredient that still thwarts algorithms

Croisette kings on creativity: Jerry Buhlmann

Dentsu Aegis' CEO on "innovating the way brands are built"

Photo courtesey of Magnus Teo via Flickr

Cannes 2015 show diary: Data is the new black

The winner of Campaign US' "Fearless Thinker" contest considers the koan, "Data: as familiar as air and water"

Marilyn Manson: in conversation at Cannes Lions 2015.

Cannes 2015: Marilyn Manson says he wants to appeal to new fans

When it comes to personal branding, he said, celebrity culture has made it easy to "empty the bucket of mystery"

Croisette kings on creativity: Maurice Lévy

Publicis Groupe's CEO praises the creativity of his pen

Croisette kings on creativity: Michael Roth

Interpublic's chairman and CEO looks beyond the old-school "creative" department

Joanna Coles and Evan Spiegel: at Cannes Lions 2015.

'Brands shouldn't act as a buddy on social media' says Snapchat's Evan Spiegel

Some rules for the road on social media from Silicon Valley

Croisette kings on creativity: Sir Martin Sorrell

WPP's CEO confesses his affection for creative departments

Human resourceful: 180LA slips recruitment ad into Cannes Lion lineup

Agency creates web film to hire a "badass creative director"

Poll: What are we really celebrating at Cannes this week?

What's the big deal about Cannes Lions anyway?

Why Heineken embraces creativity

The brewer has been named Creative Marketer of the Year at Cannes for a second time. Kate Magee examines the creative methodology behind its success and some of the ads this approach has spawned

Cannes 2015: View from India

Not all the campaigns making a splash in India will trouble the international awards juries, but they are at least indicative of a wind of change blowing through the nation

Cannes 2015: 6 consumer trends in India you may not know about

Campaign India's managing editor looks at social media activism, local brands, mobile and more

(Photo courtesy Fitz Maro)

Cannes 2015 show diary: First impressions

The winner of Campaign US' "Fearless Thinker" contest offers his first views of Cannes

(Photo courtesy Fitz Maro)

Cannes 2015: Day 1 roundup

From the Campaign family: The Chinese future of social media; Kim Kardashian's brand assets; transparency, privacy and Tinder; and brand lessons from "The Walking Dead."

The Glass Lion vs. gender stereotypes

Is the latest Cannes category just another cash grab, or a sign of social progress?

The Ice Bucket Challenge.

Cannes Lions: the runners and riders

Leo Burnett's worldwide CCO handicaps the competitors

My Cannes predictions: Strong human insight

J. Walter Thompson's worldwide CCO is rooting for work with the power to move people

My Cannes prediction: Simple ideas that solve big problems

A year for celebrating work at the intersection of storytelling and technology

Learn more about China from digital pioneers Tencent

Partner content: Go to SY Lau's keynote speech at Cannes

My Cannes prediction: The Palais vs. the Gutter Bar

Have fun, but please remember to pick up your delegate pass

At Cannes, let's celebrate the value of creative ideas

If you're spending more time trying to win a Lion than creating work that sells, you're doing it wrong

My Cannes prediction: Awarding bravery

The courage to lead rather than follow is a virtue the industry must reward

Tham Khai Meng's Cannes predictions for Asia-Pacific

Ogilvy's worldwide CCO picks his favorite ads from the region

My Cannes prediction: A union of science and art

Let's stop competing for attention and budget, and start working together to create transcendent campaigns

Cannes Lions has launched the Glass Lion to promote greater diversity in marketing.

Cannes Lions' feminist agenda: We need a culture change shaped by marketing

Lions Festivals' brand strategy director says a celebration of creativity should embrace diversity

My Cannes prediction: Predictability

72andSunny partner and ECD says "Like a Girl," "The Other Side" and "Penguin" will continue their awards season sweep right down The Croisette

Watch: Campaign's Cannes Survival Guide

All the advice you need before you hit the Cannes Lions: Don't book meetings before 11am, and avoid the Gutter Bar at all costs ...

Cannes Lions: Why bother?

Saatchi & Saatchi's worldwide CEO says the annual festival is about much more than lunches and celebrities

We live in an age when people have been "shamed to death" by trolls.

Social media shaming: Why brands should care

The bloodsport of public shaming has flourished behind smartphone and computer screens, with significant implications for brands

Poll: Which US ads will win big at Cannes this year?

Pick your favorite contender at this month's Cannes Lions

Introducing Campaign US' Cannes contest winner: Fitz Maro

The 360i innovation strategist talks technology and the promise of "remix and collaboration culture" in advertising

Tiffany R. Warren.

Cannes Lions: Same script, different cast

Omnicom's SVP and chief diversity officer and ADCOLOR's founder addresses Campaign US' competitive call for new ideas at Cannes Lions

Cannes contestants: Advice from DDB Worldwide

Chief Creative Office Amir Kassaei offers three new ideas for Cannes Lions -- share yours for a trip to the south of France

Unilever's Marc Mathieu.

Unilever, Cannes Lions track industry-changing startups

The "Foundry 50 at Cannes" is intended to find new companies "innovating to help brands better connect, engage and relate with people"

Raj Kamble.

Adfest 2015: 'Pattaya makes Cannes' Gutter Bar seem like it's for kids'

The 17th installment of the Asia-Pacific awards festival offers breathing room for the region's most creative work

Cindy Gallop is jury president for the Glass Lion.

New Cannes Lions award tackles gender bias

The Glass Lion: The Lion for Change will be overseen by Cindy Gallop and backed by Sheryl Sandberg's LeanIn.org

Cannes Lions: McCann London creates digital and press campaign.

Underperformers on staff? Send them to Cannes

With help from McCann London, Cannes Lions launches a humorous campaign target ad agency stereotypes