A call to arms for branded film: How do brands entertain?

Despite some trailblazing exceptions, branded film content has failed to become a mainstream marketing tool. James Morris, global chief executive of Stink, explains why.

Google ad revenue surges 18% despite YouTube boycott

Google's advertising revenue leapt 18 percent to $21.4 billion in the first three months of the year despite the ongoing YouTube advertising boycott.

Jean-Marie Dru: 'It's time for clients to understand the value of what we're doing'

What Issues will drive the conversation in 2016? Our Innovation video series continues

Who did the most innovative work in 2015?

Bob Greenberg, Gustavo Martinez, Leslie Sims, Jean-Marie Dru and Tiffany Rolfe continue our Innovation 2016 video series

What was the most significant innovation of 2015?

Mark D'Arcy, Leslie Sims, Jean-Marie Dru, Gustavo Martinez and Tiffany Rolfe kick off our Innovation 2016 video series.

Inside the WSJ's experiments with virtual reality

"We want to work collaboratively with other media organizations to shape the future of telling stories," says global head of visuals.

Can a 3-year-old recognize the Target logo?

As the holiday shopping season begins, we test the brand IQ of America's most influential consumers: kids.

Just One Question: Where is the next big disruption coming from?

Attendees at Advertising Week mull over mobile overtaking media spend, Africa and the Pope

Just One Question: What is the best idea you heard at Advertising Week?

There was an awful lot of talk (and not a lot of advertising) at AWXII. Did anyone present an idea good enough to beat "let's get coffee"?

Advertising Week Freshman: Brielle is 'the world's worst Millennial'

The Walton Isaacson account exec talks about what inspires her, what her friends think of her job and how long she plans to stay in advertising.

Advertising Week Freshman: Why Courtney chose advertising over fashion

The copywriter with Havas Worldwide does not just sit around drinking all day, despite what her friends might think

Advertising Week Freshman: For Brooks, advertising was a fall-back career

A childhood dream didn't come true, but "you can't say you had a bad day if you're doing what you truly love," says the Havas Worldwide junior creative director

Advertising Week Freshman: Brielle discovers the 'genius' of David Droga

The account executive at Walton Isaacson learns about the importance of using data right

Advertising Week Freshman: Meet Brielle Defilippis

The account executive at Walton Isaacson gets in gear for her first show

Just One Question: If you could change one thing about the industry, what would it be?

Attendees at Advertising Week call for more apples-to-apples measurement, greater pride, and more

Just One Question: If you could hire anyone in the world right now, who would it be?

Attendees at Advertising Week name-check Elon Musk, Caitlyn Jenner and more

Just One Question: What is the one big issue nobody is talking about?

Attendees at Advertising Week cite talent payments, viewability of ads and more

Just One Question: How frightened are you of ad blockers?

Attendees at Advertising Week weigh in on their fear for online advertising on a scale of 1 to 10

Advertising Week Freshman: Mariam defends her career choice

Huge's Mariam Aldhahi discusses the reality of being a "sell out" and the charms of a life in advertising

Advertising Week Freshman: Mariam still hasn't found what she's looking for

Huge's Mariam Aldhahi has more questions than answers during her first day at the big show

Advertising Week Freshman Class: Meet Mariam Aldhahi, design editor at Huge

Born in Baghdad, raised in Florida, schooled in Dubai. But will she survive Advertising Week?

Advertising Week Freshman Class: Meet Courtney and Brooks, creative partners at Havas

College buddies turned creative duo will experience and review the conference for the first time together

Watch: Bob Greenberg picks his favorite technologies

R/GA's co-founder and CEO discusses VR, 3D printing and the future of the workplace

Consumer behavior in Vietnam: Insights from Uber, MasterCard, Coca-Cola

Thoughts from industry leaders on the state of advertising in this fast-growing market

Setting up a creative agency: #CreativeVietnam video

Join the conversation about creativity in Vietnam

Cannes 2015: Video Roundup, Part 2

Campaign interviews Miles Young, Bob Greenberg, Arthur Sedoun, Chuck Porter and more.

Cannes 2015: Video roundup

Some of the best interviews from Campaign's coverage of Cannes Lions

Carl Johnson.

Video: Carl Johnson on the nature of talent

In Part 3 of a series, Anomaly's CEO holds up the facets of of talent in his agency

Video: Carl Johnson on bringing analytics out of the back room

In Part 2 of a series, Anomaly's CEO talks about the "fucking difficult" task of balancing left- and right-brain talent to create great work

Carl Johnson.

Video: Carl Johnson on a 'nearly brilliant' idea that wasn't brilliant enough

Anomaly's CEO discusses how close his agency came to launching the first YouTube celebrity sponsor

Smallwood at Facebook Hong Kong.

Video: The case for Facebook's conversion lift tool

In a Campaign Asia-Pacific exclusive, Facebook's VP of measurement and insights tool argues for his company's data edge

Laura Desmond.

Watch: Laura Desmond predicts media's 'most creative phase'

Starcom MediaVest's CEO told Campaign technology is the key to new creative opportunities

Tham Khai Meng: 'Data is not new. We are just seeing it in a very new way'

Ogilvy & Mather's worldwide chief creative officer discusses how data can help tell brands tell better stories

Industry leaders cast predictions for 2015

Michael Roth, David Droga, Bonin Bough and Sir Martin Sorrell reflect on this year and next

Ted Royer, chief creative officer at Droga5.

How Newcastle Brown Ale found its brand personality

Droga5's Ted Royer and Heineken's Quinn Kilbury discuss how to build a 'no bullshit' brand

Sir Martin Sorrell labels Omnicom CFO exit 'bizarre'

WPP chief executive hits out at the recent departure of Omnicom's chief financial officer, Randall Weisenburger

D&AD's Tim Lindsay on how the creative industry can be a force for good

D&AD's chief executive talks about the intersection between the commercial agenda and the sustainability agenda

Sir John Hegarty: 'Data has been affecting stories since the beginning of time'

BBH co-founder discusses the impact of data on storytelling

Mondelez's Bonin Bough on driving innovation in large organizations

VP of global media and consumer engagement at Mondelez discusses his fears as a marketer and how he overcomes them

Michael Roth: 'Our industry must continue to stay ahead of the curve'

Interpublic Group chairman and chief executive says the advertising industry must continue to invest in talent and creativity

Video roundup: What we learned at Advertising Week

Catch up on the key issues to emerge from Advertising Week day by day


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