Publicis CEO credits 'Power of One' for Fiat Chrysler win
Sadoun: "I don't know why IPG lost, but we won because we had a unique combination of marketing and business transformation skills, linked by data, that no one else in the market can compete with."
Latest
One-word answers with MassMutual's Jennifer Halloran
See what the marketing leader has to say about agency deal-breakers and buzzwords.
Funny or die: Why we need brands with a sense of humor
Laughter is the best medicine - even for brands. See what Grey's Bevan Mahaney has to say about it.
Comscore hires new head of global marketing
The brand is gearing up for a special 2019 with its mission to be the modern currency for planing, transacting and measuring multi-platform advertising.
"O human being" by Anomaly London
Anomaly London's annual Christmas film takes a dark turn.
Campaign US launches inaugural Power of Purpose Awards
Judges include leaders from The Ad Council, 4A's, Creative Alliance and more.
WPP's GTB to cut staff after hiring EY for consulting help
The job cuts will be less than 2 percent of the group's global staff.
TV stations in all 50 states aim to end 'buzzed' holiday driving
Project Roadblock has been saving lives during the holiday season for 15 years.
Warner Edwards " 'Tis the rhubarb gin season" by Pablo
Warner Edwards positions itself as the "farm-grown gin" - a world away from all the other city slicker brands.
The Home Office "Forced marriage" by FCB Inferno
The Home Office's campaign targets perpetrators, victims and bystanders to educate on what makes a forced marriage and reduce their number in the UK.
Campaign US reveals inaugural Female Frontier honorees
From Championing Change to Leading the Charge, find out who we're recognizing in 2019.
Capturing enthusiasm: The rise of the casual hardcore consumer
Fierce brand loyalty among consumers is waning. Find out what Justin Cox thinks the industry can do about it.
Meet the team quietly (and successfully) transforming adland
AgencyAgile has helped restructure more than 100 agency models as shops continue to grapple with fast-paced industry change.
Terri & Sandy breathe much-needed life into hearing aid market
The independent teamed up with Phonak to push its Marvel products.
Trojan Man sings, 'I touched a penis today,' on Big Sexy Album
Other sexy songs on the record include "C.L.I.T.O.R.I.S." and "I won't go bareback."
Movers & Shakers: BBDO, McCann, mcgarrybowen and more
This week's account of wins and losses, lay-offs and hires.
MediaLink CEO Michael Kassan's 2019 industry predictions
Find out what the industry exec believes is in store for holding companies, brands and more.
The state of advertising has never been better
Creativity and diversity-powered shops are leaving stifled and opaque agencies in their wake.
FIG wins creative rights for Benjamin Moore & Co
The agency will team up with Horizon Media to launch a new campaign.
Jaguar "Pampered pooch" by Spark44
Max, the posh pooch in Jaguar's latest ad, will inexplicably now only answer to Maximilian and eat steak.
Santa sheds some serious weight in Audi's new ad
The automotive brand teamed up with M/H VCCP for the three-minute spot.
Chaos or creation? That depends on your partnership
Find out what Bruno Gralpois has to say about the future of the advertising industry.
Kastner gifts its '&' to agencies across West Coast in solidarity
Red Bull's AOR recently changed its name from Kastner & Partners.
Are we there yet? PMG's Carly Carson says 'the tides will turn'
Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.
Huawei "StorySign" by FCB Inferno
If Father Christmas can deliver billions of presents around the world in a single evening, learning sign language shouldn't be too difficult.
Les Recettes Ferme d'Anchin "The soup that honors vegetables" by CLM BBDO
French soup brand Les Recettes Ferme d'Anchin believes vegetables deserve better.
Women's Aid "More than bruises" by RSA Films
Actress Hayley Atwell goes into character as a woman who has been physically attacked by her partner for this powerful Women's Aid film.
Erste Group "First Christmas" by Jung von Matt/Donau
Woodland creatures share a message of love in this charming animated Christmas ad for financial services company Erste Group.
Deutsch wins creative rights for V-Go's wearable insulin device
The agency will help sculpt a campaign aimed at patients with type 2 diabetes who struggle with injections.
United Nations Summit aims to unite U.S. Hispanic community
Major brands, like PepsiCo and Microsoft, as well as big-name agencies, such as McCann and BBDO, will be in attendance.
6 key in-housing lessons brands and agencies have learned
Marketers laid bare the highs and lows of taking work in-house at Campaign US' first Breakfast Briefing in Manhattan.
Year in review: The good, bad, and just plain ugly in media
Let's take a look back at some of the best and worst moments in media this year.
Private View: Let's get cracking on this festive lot (with Chaka Sobhani and Sam Walker)
Leo Burnett's Chaka Sobhani and Uncommon Creative Studio's Sam Walker review ads from John Lewis, Argos, BBC, Sainsbury's, Google, Waitrose, Tesco, TK Maxx, Currys PC World and KFC.
Irn-Bru "Snowman: the sequel" by Leith
Irn-Bru has created a sequel to its 'Snowman' Christmas ad, 12 years after the original.
Depaul "Depaul unheard: playlists against homelessness" by Publicis London
Youth homelessness charity Depaul UK is raising awareness of young people experiencing homelessness by using Spotify playlists to tell their stories.
One-word answers with Skullcandy CMO Jessica Klodnicki
The audio marketer on soul and her mission to be a category underdog.
Attention, music fans: Spotify, Ellen DeGeneres are teaming up
The partnership will help fans discover new voices.
11 tips for brands doing deals around pride
Rana Reeves shares his tips for brands to be authentic and engaging with the LGBTQIA community.
U.S. Marines puts longstanding JWT account up for review
The WPP agency has worked on the account for more than 70 years.
Thomson Reuters disbands in-house creative agency GCS
The changes come amid major internal restructuring that includes the axing of 3,200 jobs.
Business-first, value-driven and the right casting: Generating trust and mutual respect
Intel's Teresa Herd and RedPeak's Susan Cantor offer insights on agency and client trust.
Saucony showcases new work from The Community NY
The brand flew avid runners to Colorado for a two-day scenic shoot.
Ad Council raises $5.3 million at Annual Public Service Dinner
The non-profit honored IBM's Ginni Rometty with a public service award.
72andSunny named NFL's new creative agency of record
Wieden+Kennedy, Venables Bell & Partners and Goodby Silverstein and Partners were in the pitch.
Laundry Service names new agency and creative leaders
The appointments come after Founder Jason Stein and his wife, Alyson Warshaw, exited the agency this summer.
Verizon's 'titanic' drive to slash agency partners from 46 to 18
The brand's in-house agency leader reveals the highs and lows of streamlining its marketing efforts.
Mekanism fights Betsy DeVos' sexual assault rules with 'One ShIXtty Gift'
Proposed Title IX guidelines make it easier for colleges to do absolutely nothing about campus assault and harassment.
Movers & Shakers: The&Partnership, Accenture, Venables Bell & Partners and more
This week's account of wins and losses, lay-offs and hires.
What kind of voters will Gen Z be?
RPA's Mia von Sadovszky studied Gen Z for a year - find out what she learned about this demographic and what kind of voters the group will be.
Ogilvy names global creative lead to replace Tham Khai Meng
The WPP agency has also appointed a new chief creative officer for the U.S.
Lidl "Upgrade your Christmas" by TBWA\London
Lidl teases its competitors with an outdoor campaign in which rivals' ads appear to be sabotaged.
THE CAMPAIGN FIX
Stay in touch and make sure you are part of the conversation with our editorial bulletin
SIGN UP FOR FREE