Latest

Here's how brands celebrated Earth Day
Share

Here's how brands celebrated Earth Day

As the planet warms, any attention is more than welcome.

Is blockchain the future of U.S. cannabis industry?
Share

Is blockchain the future of U.S. cannabis industry?

How cashless solutions play a pivotal in growing cannabuisness.

Maltesers "Celebrating similarities" by AMV BBDO
Share

Maltesers "Celebrating similarities" by AMV BBDO

After its hugely successful "Look on the light side of disability" campaign, Maltesers is tackling a different diversity issue: the gender imbalance in advertising.

Lucozade Energy "David & Goliath" by Grey London
Share

Lucozade Energy "David & Goliath" by Grey London

Lucozade Energy goes back to biblical times by purporting to tell the sequel to the David and Goliath epic.

Premier League "The best maths lesson ever" by Y&R London
Share

Premier League "The best maths lesson ever" by Y&R London

Everton players Wayne Rooney, Theo Walcott and Davy Klaassen surprise a group of primary school children by delivering a maths lesson they will never forget, in the Premier League's latest campaign to promote primary school education programme Premier League Primary Stars.

Just how creepy is the Facebook - Cambridge Analytica story?
Share

Just how creepy is the Facebook - Cambridge Analytica story?

A look at the situation from the other side.

The psychology of diversity and why it boosts creativity
Share

The psychology of diversity and why it boosts creativity

Creative companies should embrace five phases of action, says Roberts.

Ford's global creative review spells trouble for longtime partner WPP
Share

Ford's global creative review spells trouble for longtime partner WPP

The automaker is one of WPP's largest accounts.

Brands are using influencers to get around cannabis restrictions
Share

Brands are using influencers to get around cannabis restrictions

A new Traackr survey shows which startups are making inroads.

What I wish every company knew about creativity
Share

What I wish every company knew about creativity

It's a process, not a discipline, says this senior strategist.

One-word answers with VML diversity leader God-is Rivera
Share

One-word answers with VML diversity leader God-is Rivera

Rivera tells Campaign what leaders can do to enhance diversity and inclusion.

Future 'wide open' for more diverse KFC colonels, says U.S. CMO
Share

Future 'wide open' for more diverse KFC colonels, says U.S. CMO

The chain throws Reba McEntire out of the colonel rotation to launch new sandwich.

Tuborg "Open to more" by Grey London
Share

Tuborg "Open to more" by Grey London

Carlsberg brand Tuborg has created a chatbot that invites users into the lives of celebrities and influencers.

Magnum "Pleasure icon" by Lola MullenLowe
Share

Magnum "Pleasure icon" by Lola MullenLowe

The shape of ice cream is cleverly integrated within these artistic outdoor ads from Magnum.

Here's why a YouTube star created a robot for HBO
Share

Here's why a YouTube star created a robot for HBO

The second season of Westworld - sci-fi thriller ripe with A.I. beings - airs April 22.

What is black girl magic, and why should brands care?
Share

What is black girl magic, and why should brands care?

Brands are missing out by completely missing the point, says Lisa.

Ogilvy buys Quebec-based Brad to amp up 'creative firepower'
Share

Ogilvy buys Quebec-based Brad to amp up 'creative firepower'

The acquisition comes as Ogilvy dismantles its model and builds a new internal structure.

Campari teams up with Yard NYC to expand brand reach outside of Europe
Fishbowl aims to unite agency leaders and staff with anonymous conversations
Share

Fishbowl aims to unite agency leaders and staff with anonymous conversations

About 25 percent of U.S. employees across the top 200 ad agencies use Fishbowl.

Sharp's Brewery "Keynvor" by Havas London
Share

Sharp's Brewery "Keynvor" by Havas London

Universal Music imprint Mercury KX/Decca Publishing unveiled a new artist - with a twist.

Pfizer "Viagra Connect" by Y&R London
Share

Pfizer "Viagra Connect" by Y&R London

Pfizer is tackling stigma around erectile dysfunction in an ad campaign for the new over-the-counter Viagra pill.

Pearson "Project Literacy: Daunting world" by FCB Inferno
Share

Pearson "Project Literacy: Daunting world" by FCB Inferno

Pearson and FCB Inferno continue their Project Literacy campaign by bringing to life some of the challenges faced by adults who struggle to read and write.

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'
Share

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Seifert said feedback from clients has been positive.

Cuprinol "Garden shades" by BBH London
Share

Cuprinol "Garden shades" by BBH London

Dulux brand Cuprinol showcases its Garden Shades paint range with a simple yet beautiful print campaign celebrating the first shoots of spring.

Movers & Shakers: Y&R, Omnicom, Bailey Lauerman and more
Share

Movers & Shakers: Y&R, Omnicom, Bailey Lauerman and more

The week's account wins and losses, promotions, new hires and layoffs.

Ad Council goes 'Beyond I Do' to fight LGBT discrimination
Share

Ad Council goes 'Beyond I Do' to fight LGBT discrimination

The fully integrated campaign targets misperceptions about ongoing LGBT barriers.

MysteryVibe "Close the orgasm gap" by McCann London
Share

MysteryVibe "Close the orgasm gap" by McCann London

Amid debates about gender inequality and the pay gap, sex toy brand MysteryVibe is trying to close a different kind of gap related to sexual pleasure.

Dunkin' Donuts appoints BBDO Worldwide as creative AOR
Share

Dunkin' Donuts appoints BBDO Worldwide as creative AOR

ARC/Leo Burnett will handle in-store promotions.

Liberty Mutual brings on Initiative to handle U.S. media
Share

Liberty Mutual brings on Initiative to handle U.S. media

The insurer hired Goodby as its new creative shop late last year.

Omnicom beats estimates in Q1, but sees slight dip in North America
Share

Omnicom beats estimates in Q1, but sees slight dip in North America

Omincom Group reports 2.4 percent organic revenue increase for Q1.

OnePlus "The never settle film" by Above & Beyond
Share

OnePlus "The never settle film" by Above & Beyond

What if the consumer had a say in creating a brand's advertising?

British Red Cross "The power of kindness" by Creature
Share

British Red Cross "The power of kindness" by Creature

The British Red Cross champions the small ways in which anyone can make a difference through the power of kindness in a campaign aiming to raise the organisation's profile in the UK.

Reef teams up with Haymaker for epic drone-based campaign 'Beach Freely'
NHS Blood and Transplant "Whistle" by Pablo
Share

NHS Blood and Transplant "Whistle" by Pablo

NHS Blood and Transplant's new TV campaign uses the metaphor of a traditional British milkman delivering milk to those in need.

Private view: I'm basically one big goosebump (with Oli Beale and Emma de la Fosse)
Share

Private view: I'm basically one big goosebump (with Oli Beale and Emma de la Fosse)

Anomaly's Oli Beale and Ogilvy's Emma de la Fosse review ads from Apple, Ovo Energy, Amnesty International, McVitie's, Lacoste, E.ON, Knorr, BBC, Moneysupermarket.com and Channel 4.

Here's why Brighthouse Financial won't try to be funny in ads
Share

Here's why Brighthouse Financial won't try to be funny in ads

The firm has launched a new campaign with BBH New York.

Mother USA releases 'dark and brutal' intern recruitment video
Share

Mother USA releases 'dark and brutal' intern recruitment video

*Never sleeps again*

TED "AI therapy" by Mother
Share

TED "AI therapy" by Mother

After 100 years of progress, AI bots have finally become too human for their own good.

Greenpeace UK "Ocean of the future" by Ogilvy UK
Share

Greenpeace UK "Ocean of the future" by Ogilvy UK

A group of schoolchildren excitedly queue for an aquarium to see an "Ocean of the future" exhibition, but no colourful marine life is waiting for them.

Inclusivity is not optional: Campaign US launches I&C Top 20
Share

Inclusivity is not optional: Campaign US launches I&C Top 20

The best creative is diverse, culturally relevant and defies stereotypes. Let's celebrate the best, boldest and most progressive work.

Ikea "Ghosts" by Mother
Share

Ikea "Ghosts" by Mother

A gang of stylish ghosts gatecrashes a dull house party in an Ikea campaign encouraging people to express their personalities at home.

Cycling legend Major Taylor is Hennessy's latest 'Wild Rabbit'
Share

Cycling legend Major Taylor is Hennessy's latest 'Wild Rabbit'

Major continues the trend of reviving long-forgotten pioneers.

Brands must give (and take) four shits about purpose
Share

Brands must give (and take) four shits about purpose

Lenderman shares his lessons for purpose-driven marketing, with a bit of profanity mixed in.

NBA's Stephen Curry promotes mental resilience in new campaign
Share

NBA's Stephen Curry promotes mental resilience in new campaign

The athlete tells of his career struggles and how he overcame them.

Technology's reinvention of TV gives birth to new wave of journalism
Share

Technology's reinvention of TV gives birth to new wave of journalism

No clickbait. No political agendas. Lots of diversity. You're looking at the newsrooms of the future.

Schweppes "What do you expect?" by BETC Paris
Share

Schweppes "What do you expect?" by BETC Paris

The Greatest Showman director Michael Gracey is behind this Schweppes ad, which introduces the new brand tagline "What do you expect?"

How to nurture brand growth this spring
Share

How to nurture brand growth this spring

Spring is one of the biggest shopping seasons - as many start dreaming of outdoor activities and new wardrobes. Our research highlights key trends and how to act on them...

One-word answers with Grey New York CEO Debby Reiner
Share

One-word answers with Grey New York CEO Debby Reiner

Reiner discusses where the industry is succeeding, falling short and more.

Puma "Fastest annual report in the world" by Publicis Pixelpark
Share

Puma "Fastest annual report in the world" by Publicis Pixelpark

This is a more interesting way to bring a company's annual report to life.

Kettle Chips "Real food. Real pleasure" by Joint
Share

Kettle Chips "Real food. Real pleasure" by Joint

Kettle Chips' new £3m campaign champions the belief that real is just better.

THE CAMPAIGN FIX

Stay in touch and make sure you are part of the conversation with our editorial bulletin

SIGN UP FOR FREE