Finding ways to help employees forge connections helps to cultivate a sense of belonging and connectivity, needed more than ever as we continue to adapt to hybrid work.
Brenton joins the executive search firm as director of growth and is responsible for opening its New York office.
BT launched its new B2B platform "BT Means Business" in a series of energetic ads focused on small businesses.
The ultimate collaboration between pop princess Kylie Minogue and South Korean dance music icon Peggy Gou brings a modern twist to the classic 'Can't Get You Out of My Head'.
This week’s agency news, people on the move and brand buzz.
The focus of Americans has returned anew to the effects of gun violence and preventing it in the future.
In an exclusive interview, Dogstudio explains why it selected Dept over other suitors, and the agency group provides insight into its acquisition strategy.
A unique accessory Thibodeaux wore had fans and journalists doing double takes.
Looser borders and back-to-office plans indicate that agency overhead costs are inching towards pre-Covid levels. We explore what this means for agencies’ bottom lines and work culture.
The agency is doubling down on inclusive design as clients look to create more accessible solutions for consumers.
Koenigsberg chats about the future of media, the crisis in Ukraine and how Horizon is getting staff back into the office.
Fever-Tree gives tonic water the recognition it deserves with a simple swap of letters.
Stella Artois tells consumers the naked truth about its Unfiltered lager.
To drive home the idea that the metaverse is for everyone, Forsman & Bodenfors launches Kami, a confident young woman who wants to smash barriers in the digital space. Go behind the process of creating her.
2020 was a turning point, but we need more than the energy we create amongst ourselves to rise up and influence change broadly.
BRIDGE aims to connect DE&I leaders to key stakeholders in organizations to succeed in their roles.
The BBC promises a great summer of women's sport with an empowering film that puts women in their rightful place.
The advertising company’s acquisition drive continues in wake of accounting issues.
Quirky car insurance brand Marshmallow is here with 53,200 marshmallows and a desire for mischief in its latest campaign.
The company partnered with Dr. Jen Richardson, a hearing loss advocate and educational audiologist, to make sure its portrayal of real people was accurate.
However, those totals pale in comparison to a strong Q4 2021.
The campaign comes amid heightened scrutiny of the mental health effects of social media.
Here’s how I’ve managed to make it work for myself, my team and my clients.
The one-minute ad aims to build awareness for the Air Force and is running in movie theaters now.
As the drama unfolds for #WagathaChristie, Butterkist returns with a perfectly on-brand campaign for all the hungry spectators.
Intimawear by Libresse highlights how women+ have had enough of faffing around with tampon disposal, worrying about leaving stains on the sheets, and are sick to death of general (p)admin.
Tech giants work with the Ad Council to educate users on the dangers of the drugs they see being sold or discussed on their platforms.
EXCLUSIVE: Account is estimated to be worth around $50 million annually.
The billionaire has pressed pause on the $43bn deal — and the talented self-publicist is trending (again).
The livestream gives viewers a chance to claim free food and rewards.
While some ads that feature female models have been blasted for encouraging unhealthy body ideals, somehow those for young men have passed largely under the radar.
It’s the company's first national brand campaign since Flyer Friendly in 2013.
A new report has claimed a flood of lawsuits over greenwashing is threatening ‘embarrassing discovery processes, unflattering news cycles and expensive and time-consuming legal reviews’ for PR and advertising agencies.
Tag takes a look at five principles consumer brands can adopt from the luxury sector to successfully deliver a total commerce experience.
Many people put off seeking a dementia diagnosis because they assume memory loss is just part of ageing. In some cases: "it's not getting old, it's getting ill," insists Alzheimer's Society.
The silence is deafening from corporate America on Roe v. Wade. Why so many companies are staying quiet
Brands such as Levi Strauss and Yelp are in the minority in issuing strongly worded condemnations of the Supreme Court’s likely decision to overturn the landmark case.
Following WPP’s ‘unprecedented’ US$4 billion deal with Coca-Cola, Sprite launches a monumental global campaign. Brand and agency teams discuss this tireless months-long process.
On 13 May at 10:59am, every radio station in the UK played a message from The Duke and Duchess of Cambridge, which delved into mental wellbeing and loneliness.
The full-service agency will build campaigns only using content it finds online.
The campaign, by Goodby Silverstein & Partners, challenges us to evolve our snacking.
When life gives you lemons, you might as well go and see them.
To mark Mental Health Awareness Week ITV has built on its "Britain get talking" initiative with a campaign that encourages people to send voice notes to tackle this year's theme of loneliness.
DeCourcy left Wieden+Kennedy in December, announcing that she would retire from the advertising industry.
Diana Bojaj takes on the role to grow Carat’s media products, having led strategy on the General Motors account.
OOH demonstrates the brilliance of creatives who can distill a message to its singular intent.
Summer is around the corner and Guinness' sun-soaked campaign will certainly get people thirsting for a pint.
This week’s agency news, people on the move and brand buzz.
The company has a network of nearly 10,000 vetted and pre-screened workers.
Stewart talks about the shoe brand’s turnaround and renewed focus on mental health.
2021 was the sixth warmest year on record and the fifth warmest since 1880, so Coors Light teamed up with Adam & Eve DDB, DDB Chicago and Nord DDB CPH to create rooftop billboard installations proven to cool buildings down.
Cake and beef, whipped cream and pickles, ice cream and olives. Delicious on their own, but who would dream of combining them?