Frustrated with frustration
BBDO New York Chief Strategy Officer Crystal Rix shares why the world's reaction to the Serena Williams - U.S. Open debacle was a double standard.
Latest
R/GA creates Spartan Alexa skill for new Assassin's Creed game
"Alexios" enhances gamer experience by serving as a no-nonsense tour guide.
KBS and Forsman & Bodenfors merge to form new global agency
The pairing marks the end of the KBS name.
Bullying prevention push shows how actions of all sizes matter
The Ad Council, TBD, Adolescent Content and various corporate, media and nonprofit partners teamed up for the campaign.
Are we there yet? Rocket Film's Sara Eolin has her say
Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.
Hate gets a makeover for International Day of Peace
The non-profit initiative was created in partnership with Periscope and Outfront Media.
Michael Roth talks to IPG board about potential CEO successors
Roth has run the holding company since 2005.
What mass consolidation of data players means for adland
Have the numerous acquisitions this summer made marketers think twice about in-housing media buying capabilities?
Highways England "Space invaders" by Adam & Eve/DDB
Adam & Eve/DDB made a car bumper sticker inspired by arcade game Space Invaders for Highways England's public safety campaign.
Elvie "Pumping. Unplugged" by Mother
Tech start-up Elvie is on a mission to free mothers from cumbersome breast pumping and break down taboos around women's health.
Axe teams up with DJ Martin Garrix on new music platform
The brand worked with global creative agency partner 72andSunny Amsterdam on the initiative.
Axe "Martin Garrix & Justin Mylo | Burn Out" by 72andSunny
Axe is launching a music platform, Axe Music, in partnership with Dutch DJ and producer Martin Garrix, Kyra TV, Boiler Room and a number of emerging artists.
Old Spice hosts live obstacle course game show controlled by you
The brand teamed up with Wieden+Kennedy Portland and MediaMonks.
World Afro Day "Change the facts, not the fro" by Ogilvy
This year families have had to take legal action in the UK and abroad for the right to have their children attend school with their natural Afro hair, which highlights the persistent problem of hair bias.
The National Lottery "Fisherman" by Adam & Eve/DDB
The National Lottery's emotional new campaign shows how playing the lottery can change lives for ordinary people.
One-word answers with MullenLowe Group's Alex Leikikh
The global CEO shares his focus for the network and what area of tech is most exciting.
Virgin Holidays "The world is your playground" by AMV BBDO
Virgin Holidays' ad shares similar fantastical imagery and surreal elements to the Virgin Atlantic campaign, which launched simultaneously.
Virgin Atlantic "Depart the everyday" by AMV BBDO
Virgin Atlantic's new ad brings to life an extraordinary experience that airline passengers can have above the clouds.
EasyJet "Imagine" by VCCP
EasyJet's brand campaign aims to bring to life the wonder of air travel and inspire people to dream about their next getaway.
Healthcare startup One Medical names Giant Spoon media AOR
The company is dramatically increasing its media spend as it sets sights on doubling in size and offering a more tech-driven, personal healthcare service.
While America plays catch-up, agencies can take charge
Want to really make a difference? Build a community from the ground up to unite people in today's polarised political climate
'Not a good story for MDC': What CEO's exit means for company's future
Industry experts weigh in on the potential impact of Scott Kauffman's departure.
New spot celebrates little-known benefit of Goodwill shopping
'Bring Home Good' was created pro bono by Digitas and the Ad Council.
Huge enhances capabilities as three leaders return to agency
The boomerangs strengthen the IPG shop's CRM, design and talent offerings.
Possible CEO's open letter to the future client
After the honeymoon phase, how will we keep the spark alive?
Uncle Ben's answers kids' prayers by canceling homework
Anna Faris launched the brand's latest drive to get families cooking together.
How AI is changing the paid search marketing landscape
AI, automation and addressability are all disrupting the space.
Consumers demand more brand ethics worldwide, study shows
The WE Communications survey includes insights from 27,000 global participants.
Google reminds us to live life with 'Don't Be a Browser'
The campaign was created with VICE's Virtue agency.
From fashion to football, 'It's Happening' on eBay
New spots proclaim that everything cool is already taking place on the ecommerce platform.
Paul Venables on our screwed up world and what to do about it
The Venables Bell & Partners leader shares how we can all do our part in adland and society.
Movers & Shakers: Deloitte, Deutsch, Saatchi & Saatchi and more
This week's account of wins and losses, lay-offs and hires.
KFC "KFChill" by Mother
Forget those meditation apps.
Jameson "The case of the most unusual case" by TBWA\Dublin
Jameson's new ad tells the story of two detectives in Johannesburg who investigate a peculiar crime.
Refuge "Another way out" by BBH London
On World Suicide Prevention Day, the charity Refuge called attention to the fact that three women a week are thought to take their own lives to escape domestic abuse.
Berghaus "It's time to get out" by VCCP
It can be rare to find an escape from the chaos of our modern lives.
Sorrell's pitch to S4 Capital investors: We will bypass agencies and take on consultants
Sir Martin Sorrell has unveiled S4 Capital's stock market prospectus and claimed the content production business will win clients by cutting out ad agencies.
How brands cope with the death of adult life and rise of kidults
Fragmented families, ill-equipped parents and a lack of feeling like an adult is fueling the need to target a new audience.
Gun control and equal rights used in provocative voting drive
Work from Partners + Napier aims to get people to vote by highlighting controversial issues on both sides of the fence.
Gay Times "The flag we shouldn't be proud of" by The Gate London
Creatives at The Gate London came up with a campaign for World Suicide Prevention Day (10 September) that reveals the shocking scale of mental health issues among LGBTQ+ young people.
Aero "Bubblophone" by J Walter Thompson
Aero's first TV campaign in six years is an ode to chocolate.
Nike "Just do it: Caster Semenya" by Wieden & Kennedy Amsterdam
A week after Nike released its controversial campaign starring NFL player Colin Kaepernick, the brand has gone viral with another ad featuring South African Olympic runner Caster Semenya.
Lucozade Sport "The next move" by Grey London
Lucozade Sport's first long-form film unites a 19-year-old Londoner with his hero, Anthony Joshua.
Aaptiv launches first TV ad in bid to dominate crowded fitness market
The audio app is taking on the likes of Peloton after signing a media agency and introducing itself to the world.
Are we there yet? Swift CEO on paid, 16-week maternity leave
Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.
RNIB "See differently" by The & Partnership London
The Royal National Institute of Blind People (RNIB) has refreshed its brand for its 150th anniversary, aiming to inspire transformation among people with sight loss.
Heineken and Nat Geo team up for launch of H41 Wild Lager
The beer is inspired by a yeast discovered in Patagonia.
Authenticity: Just Do It
"Believe in something, even if it means sacrificing everything."
GE, Google and IBM among giants empowering girls to join STEM
The brands have teamed up to shine a light on the science, technology, engineering and math field in a campaign from McCann.
Campaign US launches inaugural Female Frontier Awards
Judges include leaders from The 3% Movement, Weight Watcher, Johnson & Johnson and AdColor.
Private view: We say we want to be disruptive (with Yan Elliott and Laura Jordan Bambach)
The & Partnership London's Yan Elliott and Mr President's Laura Jordan Bambach review ads from Bwin, Guinness, Tena Men, Volkswagen, Dove, Virgin Media, Channel 4, Land Rover and Impossible Foods.
THE CAMPAIGN FIX
Stay in touch and make sure you are part of the conversation with our editorial bulletin
SIGN UP FOR FREE