The holding company is doubling down on global growth under CEO Mark Penn.
The account is $100 million and covers 11 key markets.
The former Wavemaker U.S. CEO will further Mindshare’s mission of sustainable investment.
Restrictions are coming to how advertisers track consumers online, and the industry can either on-board — or get left behind.
The holding company is reimagining what getting back to work will look like.
The alliance aims to eradicate harmful stereotypes in advertising and marketing.
Epsilon’s CORE ID will be interoperable with Unified ID 2.0 and available self-service through The Trade Desk.
The social media platform is doubling down on direct response advertisers.
Vaccines are flowing into arms and brands are nudging us to get back out there. But are we ready yet?
The food cooperative owns brands including ShopRite, Price Rite, The Fresh Grocer, Fairway and Gourmet Garage.
“To Move is to Grow” highlights Zillow’s expanded product offerings and brings humor and emotion to a typically product-focused marketing category.
The platform will host creator camps for IPG Mediabrands agencies and clients to better understand how to connect with its audience.
Longtime CEO Rick Dudley will become chairman of OSEN, part of the IPG DXTRA agency network.
The pharmacy giant is out with an integrated marketing and communications campaign.
The vaccine rollout and signs of recovery are driving ad spend back up.
The pandemic has led to the rise of a cottage industry of remote talent networks.
Mindshare and Dentsu are the incumbents.
Campaign US highlights women across the industry in honor of women’s history month.
The agency staffs accounts with experienced principals and leans into flexible talent.
Amazon’s Thursday Night Football deal is a tipping point for entertainment.