Arnold Worldwide says farewell to the Jack Daniel's business following decades of service.
The social media giant wants to show the world it's more than just a meme-generator.
The supermarket chain has asked the independent to wrangle media as well.
Let's talk about Thanksgiving and intercourse -- a powerful combination.
Pumpkin Pie and Pecan Pie societies declined to comment.
How The Dodo, Thrillist and Now This are navigating the choppy waters of today's media world.
'The discipline of marketing has changed radically, and the campaign we have developed celebrates this shift and challenges perceptions.'
'Too often short-term acquisition comes at the expense of brand building.'
You've got to hand it to those crazy creative minds over at Droga5.
'We knew we had to consolidate and simplify our agency structure.'
The Christmas campaign was created with indie Bindery.
Thank you Droga5 for the scooter-shaped punching bag.
'Our design team all grew up with Happy Meal, so there really was a personal connection and responsibility with the project.'
Talk is cheap. Change is hard, but vital.
The brand's history is a treasure trove of cultural relevance. With the right marketing and data-leverage, there's no reason why it can't be bigger than Nike.
The marketing maverick offered words of advice for those coming up in the industry as she slides into new role from her multicultural post.
'We need to figure a way to have more young men to enter the business and stay in the business.'
It's the leading cancer killer of women and men.
'I am not aggressive -- I am passionate.'