Content from our thought leader

Oliver McAteer

OkCupid shifts creative work from Wieden+Kennedy to Mekanism
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OkCupid shifts creative work from Wieden+Kennedy to Mekanism

The agency is sculpting the dating app's 2020 campaign.

R/GA's SVP MD Jeff Brecker leaves for global creative role at Kimberly-Clark
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R/GA's SVP MD Jeff Brecker leaves for global creative role at Kimberly-Clark

'I look forward to an opportunity to create content that resonates with consumers around the world.'

Movers & Shakers: Johannes Leonardo, Mirum, mcgarrybowen and more
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Movers & Shakers: Johannes Leonardo, Mirum, mcgarrybowen and more

This week's account of wins and losses, lay-offs and hires.

Havas is first ad holding company to launch major cannabis consultancy
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Havas is first ad holding company to launch major cannabis consultancy

The multi-office venture, dubbed Havas ECS, will serve the use-specific needs of pharmaceutical, health, wellness and brand communities.

Attracting top talent among major concerns for in-house agency, study finds
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Attracting top talent among major concerns for in-house agency, study finds

The ANA has identified numerous challenges internal shop leaders are facing today.

Busch hosts pop up 'Schop' with unlimited beer for life -- but you have to find it first
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Busch hosts pop up 'Schop' with unlimited beer for life -- but you have to find it first

Dreams are real they're hidden somewhere in a national forest.

DAVID Miami loses more talent as Tony Kalathara joins 72andSunny New York
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DAVID Miami loses more talent as Tony Kalathara joins 72andSunny New York

'It's the start of something special and one hell of a homecoming for me,' said the new group creative director.

BJ's Wholesale Club trolls itself in new spots from Terri & Sandy
Deutsch's Winston Binch joins GALE Partners as chief brand & experience officer
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Deutsch's Winston Binch joins GALE Partners as chief brand & experience officer

The agency won him over as he explored opening a consultancy.

GameStop doubles-down on brick and mortar with R/GA
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GameStop doubles-down on brick and mortar with R/GA

The brand will reimagine the in-store gaming experience across its network of 5,700 stores in 14 countries.

Museum of Ice Cream's mission to unite world with rainbow sprinkles
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Museum of Ice Cream's mission to unite world with rainbow sprinkles

Yes -- the job comes with free, unlimited ice cream (and rosé).

Nike's World Cup warrior cry is culturally powerful
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Nike's World Cup warrior cry is culturally powerful

Wieden & Kennedy has successfully sculpted Nike's name around the strong belief of belief.

Ad of the Week: Why Nike's World Cup warrior cry is so culturally powerful
Movers & Shakers: Deutsch, Mother, Deloitte Digital and more
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Movers & Shakers: Deutsch, Mother, Deloitte Digital and more

This week's account of wins and losses, lay-offs and hires.

Bud Light leans into live music with Post Malone and Dive Bar Tour
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Bud Light leans into live music with Post Malone and Dive Bar Tour

The artist is set to play at a bar in Manhattan with the beer brand this summer.

GUT names Ignacio Ferioli and Joaquín Cubria CCOs and partners as shop growth soars
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GUT names Ignacio Ferioli and Joaquín Cubria CCOs and partners as shop growth soars

Founders pull more talent from previous agency DAVID. Here's everything you need to know about the independent poised for creative takeover of adland.

F&B New York creative launches first children's book
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F&B New York creative launches first children's book

"No More Monsters Under Your Bed" is Jordan Chouteau's attempt of getting a good night's sleep for her kids and herself.

Uber rides on wave of U.S. women's soccer team glory in new spots
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Uber rides on wave of U.S. women's soccer team glory in new spots

The ride share service partners with Wieden+Kennedy Amsterdam for "One More Star."

Budweiser becomes first official beer sponsor for National Women's Soccer League
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Budweiser becomes first official beer sponsor for National Women's Soccer League

It's a commitment to support athletes more than just once every four years.

Ogilvy not responsible for 'propaganda' border control video
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Ogilvy not responsible for 'propaganda' border control video

WPP shop is pulled into controversy after reports of squalid conditions at the border of the U.S. and Mexico where adult and children immigrants are held in detention camps.

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