Content from our thought leader

Lindsay Stein

U.S. Editor
One-word answers with The Community's Jose Molla
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One-word answers with The Community's Jose Molla

See what the creative leader has to say about authentically engaging multicultural consumers.

Carat CEO Michael Epstein to lead Dentsu Aegis Media's brands, products
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Carat CEO Michael Epstein to lead Dentsu Aegis Media's brands, products

The industry veteran will continue serving as global chief executive of Carat.

WhatsApp brings first brand campaign to life through Brazil's Carnival
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WhatsApp brings first brand campaign to life through Brazil's Carnival

The AlmapBBDO-led effort launched on Facebook, Instagram and Open TV.

1 in 4 consumers use voice to make DTC brand purchases
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1 in 4 consumers use voice to make DTC brand purchases

Voice purchases - while still very new - are growing, new research shows.

Milk-Bone's new spots show why dogs are superior pets
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Milk-Bone's new spots show why dogs are superior pets

Publicis Groupe's PSOne, a bespoke J.M. Smucker Company shop, developed the creative.

Kantar CEO Eric Salama steps down before successor is named
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Kantar CEO Eric Salama steps down before successor is named

The chief exec was expected to remain in his post throughout the transition of a new CEO.

Have Her Back and Huge share what women really want for Valentine's Day
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Have Her Back and Huge share what women really want for Valentine's Day

Spoiler alert: It's not candy hearts and roses.

One-word answers Valentine's Day edition
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One-word answers Valentine's Day edition

Campaign US' Oliver McAteer also participated in this one.

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Find out how Cheerity is making a difference with voters

The platform is working with the New Virginia Majority and others to drive positive actions.

Meet the company making a difference with voters
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Meet the company making a difference with voters

Cheerity is working with the New Virginia Majority and others to drive positive actions.

Find out how consumers value wellness by the generation
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Find out how consumers value wellness by the generation

Which age group thinks health and wellness in daily life is the most important?

How Verizon brought the Oscars to life in NYC using 5G
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How Verizon brought the Oscars to life in NYC using 5G

"Through our live experiences we're always looking for ways to educate and show what a 5G network built right can do."

Postmates can make all your food dreams come true
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Postmates can make all your food dreams come true

"Don't play games with your stomach's heart."

Geometry names Roy Armale first global innovation chief
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Geometry names Roy Armale first global innovation chief

Armale will help the agency better implement its use of technology and tools around the world.

One-word answers with Diageo's Sophie Kelly
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One-word answers with Diageo's Sophie Kelly

See how the marketing maven uses the words "boldness" and "vision."

How and why Fiverr taps into its own freelance community
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How and why Fiverr taps into its own freelance community

The company leverages its own gig platform for internal projects and creative work.

Consumers seek 127.4% more chicken wings on Super Bowl Sunday
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Consumers seek 127.4% more chicken wings on Super Bowl Sunday

But the searches for Chinese food drop during the big game, Yelp data shows.

4A's talks value to members in annual dues email
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4A's talks value to members in annual dues email

"We are in a situation where everyone is reevaluating cost and we have to constantly justify our value."

Engine hires global commercial chief for 'transformational growth'
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Engine hires global commercial chief for 'transformational growth'

The news follows on the heels of the agency undergoing a mass rebrand this fall.

Nothing fishy here: New Gorton's campaign confronts seafood skeptics
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Nothing fishy here: New Gorton's campaign confronts seafood skeptics

The campaign launches as the brand's new CEO takes the helm.

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