Content from our thought leader

Lindsay Stein

U.S. Editor
Study: Consumers want brands to use their favorite emojis
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Study: Consumers want brands to use their favorite emojis

Adobe is celebrating World Emoji Day with the release of its Emoji Trend Report.

Nautilus hires Fig to help reinvigorate Bowflex brand
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Nautilus hires Fig to help reinvigorate Bowflex brand

The agency will aim to breathe new creative life into the iconic workout machine company.

Ad Club's Women Now Masterclass: 'Know your worth and champion yourself'
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Ad Club's Women Now Masterclass: 'Know your worth and champion yourself'

Key takeaways and quotes from last week's Ad Club female empowerment event.

Dentsu Aegis Network's Merkle acquires global data shop Ugam
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Dentsu Aegis Network's Merkle acquires global data shop Ugam

Merkle has been growing significantly, with 33 percent revenue growth in 2018.

One-word answers with VMLY&R's Debbi Vandeven
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One-word answers with VMLY&R's Debbi Vandeven

The fierce creative leader shares her client deal breaker and advice for young people.

Check out the top global advertisers and media agencies
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Check out the top global advertisers and media agencies

These international advertisers spend more than $100 million on media spend per year.

Patrón, Grey Goose CMO Lee Applbaum on 'relatable luxury'
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Patrón, Grey Goose CMO Lee Applbaum on 'relatable luxury'

The global marketing leader shares the liquor brands' marketing challenges, upcoming initiatives and more.

Twitter launches ArtHouse to help brands make better content
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Twitter launches ArtHouse to help brands make better content

"Our mission is simple: to help brands design Twitter first content that moves people."

Say goodbye to the old UNICEF and hello to 'badass do-gooders'
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Say goodbye to the old UNICEF and hello to 'badass do-gooders'

Warriors. Renegades. Fearless rebels. The human rights organization is ready to show off its true colors.

HP aims to reach Gen Z with new 'Keep it Human' campaign
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HP aims to reach Gen Z with new 'Keep it Human' campaign

The initiative addresses the love-hate relationship many young people have today with their devices.

'Fitting in is for basic bitches:' Vice's new APAC creative leader
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'Fitting in is for basic bitches:' Vice's new APAC creative leader

Vice Media crowns a Drag Race Queen to lead creative in Asia Pacific.

Ford focuses on 'Human Power' in new Argentina campaign
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Ford focuses on 'Human Power' in new Argentina campaign

This is the first work from BBDO Argentina for the automaker.

Have you ever been Silverstein'd? Find out here
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Have you ever been Silverstein'd? Find out here

This fun Chrome extension from GS&P is for anyone whose name comes second or third in a company's title.

Industry insiders share views on P&G's 'The Look' vs 'The Talk'
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Industry insiders share views on P&G's 'The Look' vs 'The Talk'

The CPG giant continues to fight racial bias with its new film from Saturday Morning.

Ad of the Week: Twizzlers gets hilariously 'deep' in new campaign
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Ad of the Week: Twizzlers gets hilariously 'deep' in new campaign

Droga5 created the tongue-in-cheek spots.

Facebook's David Fischer takes rein of Ad Council's board
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Facebook's David Fischer takes rein of Ad Council's board

He succeeds GE Marketing Chief Linda Boff.

Here's why Cindy Gallop projected social sex on NYC buildings this weekend
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Here's why Cindy Gallop projected social sex on NYC buildings this weekend

The diversity and inclusion advocate launched a guerilla marketing effort to fight censorship.

The Media Kitchen helps staffers explain their jobs to parents
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The Media Kitchen helps staffers explain their jobs to parents

Let's be honest... your parents or guardians probably don't understand what you do for a living.

How agencies in LA teamed up to celebrate Pride Month
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How agencies in LA teamed up to celebrate Pride Month

The shops put competitive differences aside to focus on inclusivity throughout June.

Ad of the Week: Diet Coke's 'Unlabeled' pushes powerful message
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Ad of the Week: Diet Coke's 'Unlabeled' pushes powerful message

The beverage giant's label-free cans highlight the importance of individuality.

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