Content from our thought leader

Mike Margolin

SVP & Chief Digital Officer, RPA

Mike leads media and marketing connections strategy at RPA. He works with his teams to identify unique insights on clients’ priority audience groups and to develop custom media strategies to drive brand and business results. He provides RPA’s guiding vision for media—to relentlessly search for opportunities to multiply the value of our clients’ investments. Always creatively applying data insights to client media strategies, Mike maintains close relationships with best-in-class marketing technology partners. He also has also participated on advisory councils for Google, Adobe and Facebook.

Putting people first in a post-privacy world
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Putting people first in a post-privacy world

People overwhelmingly say they care about protecting their data, but they just aren't engaged enough to take control, writes the chief digital officer of RPA.