Content from our thought leader

Unruly

Half of most shared Olympics ads of all time are from Rio games

Paralympics promo from British broadcaster Channel 4 takes gold in Rio as ads from Under Armour, Nike and P&G also make the all-time top 10.

Poopy Cats: the ad has been 'clawing' its way up the viral chart

Viral review: Poopy Cats ad is 'purrfect' for kitty litter brand

Social video experts Unruly evaluate the latest viral campaign from Poopy Cats

Ford Fiesta ST RX43

Viral review: Need for Speed ad races to online success

Social video experts Unruly evaluate the latest viral campaign from Need for Speed.

Xbox One viral: 75,000 shares

Viral review: Microsoft's big budget Xbox ad is an epic experience

Social video experts Unruly evaluate the latest viral campaign from Microsoft Xbox.

Viral review: Coffee shop prankvert gives caffeine lovers a wake-up call

Social video experts Unruly evaluate the latest viral campaign from MGM/Sony.

Mercedes-Benz: bobbing chickens

Viral review: Mercedes-Benz chickens get the web in a flap

Social video experts Unruly evaluate the latest viral campaign from Mercedes-Benz.

Poo-Pourri: potty mouth

Viral review: Poo-Pourri's toilet humour grabs attention

Social video expert Unruly evaluates the latest viral campaign from Poo-Puorri.

Viral review: Qatar Airways creates an FC Barcelona utopia

Social video expert Unruly evaluates the latest viral campaign from Qatar Airways.

Viral review: Samsung's baby viral is a genius '70s cop chase parody

Social video expert Unruly evaluates the latest viral campaign from Samsung.

Viral review: Adidas asks fans to jump with NBA star

Social video expert Unruly evaluates the latest viral campaign from Adidas.

Coca-Cola: latest viral ad tries to get the public to smile

Viral review: Coca Cola ad is 'a little lacklustre'

Social video expert Unruly evaluates the latest viral campaign from Coca-Cola.

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