Content from our thought leader

Maureen Morrison

Senior Editor, Muhtayzik Hoffer

Maureen Morrison is senior editor at San Francisco-based Muhtayzik Hoffer. She was previously a reporter at Ad Age, most recently covering agencies as well as all things mobile, including the carriers, handsets and mobile advertising. Prior to that she wrote about the marketing of the fast food industry for Ad Age while also covering the agency world. Before entering reporting, she was Ad Age’s research editor, helping lead research and analysis for the publication’s data reports.

Advertisers need to take a stronger stance against fake news

Advertisers need to take a stronger stance against fake news

Brands too often play a passive role in the placement of their digital advertising, relying on media agencies, programmatic buying and ad tech vendors to sort out the details.

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