Content from our thought leader

Jeremy Lee

Lida chief creative officer Trefor Thomas exits agency
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Lida chief creative officer Trefor Thomas exits agency

Trefor Thomas, chief creative officer at Lida, is leaving after just 18 months at the agency.

Ross Neil quits ECD role at WCRS
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Ross Neil quits ECD role at WCRS

Ross Neil, the joint executive creative director at WCRS, is leaving the agency after 11 years.

Adwatch panel names M&S's Paddington spot the most-liked Christmas ad
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Adwatch panel names M&S's Paddington spot the most-liked Christmas ad

Marks & Spencer's "Paddington and the Christmas visitor" spot by Grey London is the public's favourite Christmas ad of 2017, according to research for Campaign.

Pick of the week: Waitrose invites viewers to a cosy Christmas
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Pick of the week: Waitrose invites viewers to a cosy Christmas

Jeremy Lee would love to go to a lock-in like the one in Adam & Eve/DDB's Christmas ad for Waitrose.

P&G's Lenor splits with Grey after 50 years and moves to CHI
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P&G's Lenor splits with Grey after 50 years and moves to CHI

CHI & Partners has won a place on the Procter & Gamble roster after picking up the pan-European Lenor advertising account from Grey London.

Has the John Lewis ad formula become tired?
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Has the John Lewis ad formula become tired?

Moz the Monster is the star of the latest John Lewis Christmas campaign. But is this format running out of steam?

Pick of the week: Think!'s pink kittens make a powerful ad for road safety
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Pick of the week: Think!'s pink kittens make a powerful ad for road safety

Jeremy Lee thinks that Abbott Mead Vickers BBDO's swansong ad for Think! Is among the best it has done for the client.

CHI wins Netflix brief
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CHI wins Netflix brief

CHI & Partners has picked up the brief to launch Netflix's first blockbuster movie, Bright.

AMV BBDO's Spindler departs
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AMV BBDO's Spindler departs

Jonny Spindler, the chief operations officer at Abbott Mead Vickers BBDO, is leaving the agency just one year after being promoted to the role.

In era of purposeful marketing, would it be wise for Peperami to revive its animal character?
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In era of purposeful marketing, would it be wise for Peperami to revive its animal character?

As brand mascots go, the Lowe-created and Adrian Edmondson-voiced Peperami "animal" might not be purposeful but it's certainly among the most memorable.

Waitrose in CRM review
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Waitrose in CRM review

Waitrose is talking to agencies about its customer loyalty account.

What's spooking the ad industry this Halloween?
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What's spooking the ad industry this Halloween?

With Halloween approaching, Campaign asked industry figures what their biggest fears are.

Turkey of the week: Pizza Hut's nostalgic ad doesn't deliver
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Turkey of the week: Pizza Hut's nostalgic ad doesn't deliver

Jeremy Lee is slightly depressed that Bungle and Zippy now flog pizzas for a living.

The trouble with digital media: why the transparency debate is still murky
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The trouble with digital media: why the transparency debate is still murky

With $200bn in spending, it was frankly time to stop giving digital media a pass.

Pick of the week: Audi's 'Clowns' is another outstanding ad from the car brand
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Pick of the week: Audi's 'Clowns' is another outstanding ad from the car brand

Jeremy Lee salutes Audi for "Clowns", the latest spot in its enduringly excellent body of work.

With Boris repeating the £350m claim, should the ASA regulate political advertising?
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With Boris repeating the £350m claim, should the ASA regulate political advertising?

With political party conference season well underway, the fractured nature of the parties - and wider society as a whole - is exposed for all to see after Boris Johnson repeated the £350m Brexit claim.

Partners Andrews Aldridge elevates Polly Jones to MD
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Partners Andrews Aldridge elevates Polly Jones to MD

Partners Andrews Aldridge has promoted Polly Jones to the newly-created role of managing director.

Does Uber licence row reveal we overestimate the power of brands in the service economy?
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Does Uber licence row reveal we overestimate the power of brands in the service economy?

While black cab drivers were celebrating the decision by Transport for London to strip Uber of its licence to operate in London, the response among some quarters of the public was rather different.

Gary Knight to leave ITV after 40 years
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Gary Knight to leave ITV after 40 years

Gary Knight, ITV's commercial content director and one of its most longstanding and distinctive employees, is leaving the company after 40 years.

Pernod Ricard calls Chivas Regal ad review
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Pernod Ricard calls Chivas Regal ad review

Chivas Regal, the Pernod Ricard-owned whisky brand, is reviewing its advertising account.