Content from our thought leader

Matt Martella

SVP, Business Development, Conversant

Matt Martella brings more than 20 years of experience in consumer research, strategic planning, sales, marketing and logistics to Conversant, where he serves as senior vice president of business development. In his role, Matt leads a team responsible for working with marketing and brand leaders across the Fortune 1000. 


Throughout his career, Matt has developed a deep understanding of the challenges facing companies of all sizes, from startups to the Fortune 100, and has used that knowledge to help drives solutions in the areas of enterprise technology, marketing services and digital media. Prior to Conversant, Matt was vice president, merchant partnerships at Cartera Commerce, Inc.


Matt earned his MBA in marketing from Golden Gate University and received a bachelor’s degree in business administration from St. Mary’s College of California.

50 first dates: Why digital marketing is so bad

50 first dates: Why digital marketing is so bad

Consumers shouldn't have to remind brands who they are every time they see them, writes Conversant's senior vice president of business development


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