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Carlos Menezes

Business Director, Mirum

Carlos is a Business Director at Mirum. A key consultant on all brands within the agency, Carlos has experience across a broad range of disciplines.  Having set up Quirk's Data, Usability, Search, Social and Paid Media departments originally, he has proven to be a successful partner to a variety of Clients, including: Warner Bros, Netflix, SABMiller, Norton Rose, ADT, Investec and Tyco.  Carlos enjoys developing approaches and implementing frameworks for tackling the opportunities that the fast evolving digital space offers today’s businesses.

Understanding the possibilities of personalization
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Understanding the possibilities of personalization

How to make the best use of available technology remains a perplexing mystery for most businesses, writes Mirum's business director

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