Martin Sorrel's holding company is the fourth to be drawn into the widening bid-rigging scandal.
The VW brand is 80 years old, but the company is giving consideration to a future where it might be obsolete.
The search giant simply provides more transparency than "snobbish" agencies, says European CMO.
Users can now filter out hashtags, keywords and entire conversation threads.
Ebay is targeting younger shoppers with a lighthearted Christmas ad themed around the awkward school disco.
A Brexit-related price increase comes to a resolution, for now.
Google has bought FameBit, a start-up which makes it easier for brands to put their products into videos made by influencers
See the hilarious film that opened Tuesday's keynote, starring Kumail Nanjiani and Martin Starr
In an interview at Dmexco, the WPP chief and Twitter holdout "shudders" at the idea of having his own feed, but leaves the door open
In an exit interview with Campaign, Bonin Bough--who is leaving to helm a CNBC series with Lebron James--talks about the biggest challenges facing packaged goods marketers
WhatsApp has updated its terms of service to allow businesses and users to talk to each other on its platform but says it doesn't want a "spammy" experience.
Burberry has created its first sponsored Snapchat Lens to promote the launch of a new fragrance, My Burberry Black.
Facebook is winning the war on ad-blockers, according to Adblock Plus, but the arms race is set to continue as the open source community looks for new getarounds.
Brand-safety tsar John Montgomery is charged with ensuring that the WPP network's clients aren't among those spending billions on ads never seen by humans. It's quite an undertaking, Shona Ghosh discovers.
HSBC's outgoing global head of marketing, Chris Clark, has described its long-running positioning as the "World's local bank" as disingenuous.
There has been a lot of talk across both traditional and social media after Saatchi & Saatchi chairman Kevin Roberts suggested the gender debate in advertising "was over".
The latest in Nike's "Unlimited" campaign stars US athlete Chris Mosier, the first transgender competitor to make the US national team.
The platform is reportedly testing out new moderation features on celebrities' accounts
Samsung has kicked off its campaign for the 2016 Olympic and Paralymic Games, resurrecting its "School of..." concept starring Jack Whitehall.
Its Atlanta offices are buzzing with activity after bringing the game into its retail concept store